Jeff Bezos picked books first because it was a store that couldn’t physically exist without the “infant technology” of the internet — too many SKUs to carry.
He’s awkward, but a great reminder to solve problems with new mediums that the old one can’t.
@RekaHaros@BarefootWine It’s an inspirational story (Barefoot). I’d say there are a few notable exceptions such as @ApothicWine / EJG, whose huge distributor & retail network allowed for near-instant market saturation, enabling national brand awareness, trial and loyalty within months instead of years.
As iPad mini and Galaxy Note have demonstrated, we don’t need a larger form factor for a mobile phone. We need:
1) longer battery life
2) scratch & crack resistant screen
3) antenna switching fix (Wi-Fi vs. cellular)
4) more integration with real world (NFC, Bluetooth, XR)
@MonikaElling @FelicityCarter@LVMH I’ve always found it strange nearly every TV segment on national morning shows (over the past 2 decades) have featured a wine expert hawking brands and have never faced scrutiny for the paid placement and lack of disclosure. Same story, new medium.
@jain_ankit @thebryandavis @ScottStanchak Agreed (both). Amazon Search/Ads is slowly killing Google Products Search, and YouTube is the How-To engine so many tried to be (Yahoo Answers, Mahalo, et al).
“I look forward to leading the talented people on our digital, e-Commerce and media teams, leveraging our insights to stay ahead of consumer trends."
We're pleased to announce that Karena Breslin has been promoted to SVP, Digital & Media. Press release: https://t.co/D4RQdx2xk2
The new cool startup to build is a DTC (direct to consumer) brand
Most heavily rely on paid customer acquisition usually from Instagram/Facebook and Google
Forget direct to consumer, it’s about DIRECT TO COMMUNITY. First build community, then layer on commerce
Cannabis will force wine to be more luxury than commodity. Some segments ($40+) will not be affected. Under $20 segment will definitely be hit hard by zero-calorie cannabis beverages that deliver the same buzz as wine.