The 2025 Formula 1 season started fast—and smart sponsors already know where the value is being won.
Our latest @F1 Early Season Brand Insights Report breaks down how the Australian GP set the tone.
📥 Download it here → https://t.co/CYTOHGB5Pb
Which placement beat them all?
Six leagues. $11B total SMV. 35M Brand Exposures.
Of the 6 major sports leagues in the US, these are the placements that generated the most value across broadcast and social.
Download the report here: https://t.co/oakDY8IBPB
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@MLS_Buzz Totally agree, but I’d also argue the inverse too. I’m sure there’s been Miami matches they could tout viewership over but they’re not doing that either…
Just keeping everything abundantly behind closed doors