Bob (Buffone)

Founder and CTO of Yottaa - Accelerating the world's fastest web and mobile sites.

[Yottaa @yottaa]

We had an awesome week at eTail Palm Springs meeting with great brands and hearing about the latest digital commerce trends. It was also great to see so many Yottaa customers and hear how we are helping them meet their eCommerce goals.

Nest stop: #Shoptalk

#ecommerce #etail

[Yottaa @yottaa]

eTail is just a few days away but there's still time to schedule a meeting with Yottaa (booth #205) to see which third-party technologies are slowing down your page loads.

Book a time with YOTTAA at eTail! https://t.co/WBpocjQbbk

#etailpalmsprings #etail #ecommerce

[Yottaa @yottaa]

In the Yottaa blog today, we examine some of the key findings from our 6th annual eCommerce Tech Buyer's Guide, including how negative Performance Impact Rating (PIR) scores cause 10x delay violations on #ecommerce home pages

#retail

Read the blog: https://t.co/mqCYoaf5sv

[Yottaa @yottaa]

YOTTAA’s 2024 Annual eCommerce Tech Buyers' Guide is out to help eCommerce teams understand the impact their third-party ecosystem has on site performance.

Download your copy - https://t.co/8Iujz5bd8u

#ecommerce #retail

[Yottaa @yottaa]

Going to eTail Palm Springs? Get a free round of golf on Yottaa. Join us on February 27th at 7pm for a fun evening outdoors at the JW Marriott featuring mini golf, live entertainment, food, drinks, and more!

RSVP here: https://t.co/JK6Wov133O

#etail #ecommerce

[Yottaa @yottaa]

Here’s 3 reasons with Yottaa at eTail (booth #205):

-Meet with our third party experts to discuss your tech stack
-Get a custom Site Speed Snapshot for your site
-Demo Cache Experience, our new advanced pre-fetch capability
#ecommerce #etail

https://t.co/WBpocjQbbk

[Yottaa @yottaa]

Yottaa's 2024 Annual eCommerce Tech Buyers' Guide reveals concerning data:

- 75% of eCommerce sites don't meet Google's LCP benchmark.
- 31% of third parties cause delays in page resources.
- Page delays occur throughout the buyer journey.

Download: https://t.co/8Iujz5bd8u

[Yottaa @yottaa]

YOTTAA’s 2024 Annual eCommerce Tech Buyers' Guide is out today!

Download your free copy to see which third-party technologies have the biggest impact on your site speed and conversion. #ecommerce #retail #digitalcommerce

Download your copy - https://t.co/8Iujz5bd8u

[Yottaa @yottaa]

Attending eTail this year? Don’t miss out on your chance to meet with YOTTAA! All we need is 10 minutes to show you how we can speed up your eCommerce site and lift conversions. Book a time with YOTTAA here: https://t.co/WBpocjQbbk #etailpalmsprings #etail #ecommerce

[Yottaa @yottaa]

This morning Yottaa launched Cache Experience, a new solution that enables online brands to redefine the online shopping journey by unleashing “instant” shopping experiences through Yottaa’s advanced page prefetch technology.

Read the press release: https://t.co/NYnVaaB72o

[Yottaa @yottaa]

We're excited to announce that @puma has chosen Yottaa for high-performance #ecommerce sites!
Click the link to read the press release.
https://t.co/bs418QOHFV

[Yottaa @yottaa]

The hi-res images, dynamic content, and third-party integrations that create a rich #customerexperience also make your #eCommerce site slower and harder to run. Learn how to improve #sitespeed up to 60%: https://t.co/phGW6gWXEe

[Yottaa @yottaa]

Learn how Pet Supermarket improved #eCommerce site speed and conversion rate, while also adding extra layers of #cybersecurity through advanced features such as bot detection and mitigation: https://t.co/3W6iluCQDv

[Yottaa @yottaa]

Heading to #NRF2024? Join Yottaa, Tapestry, and Coresight Research on Tuesday, Jan.16th, from 4 - 7 pm ET for an exclusive cocktail party in Hudson Yards!

When: Tuesday, January 16th | 4:00 - 7:00 pm ET
Where: 10 Hudson Yards, New York, NY
RSVP: https://t.co/t38ETEFgRT

[Yottaa @yottaa]

Flash sales have the potential to bring in big revenue, but special precautions need to be taken to ensure customers can browse your site, view products, and buy without issue. Ensure your next flash sale drives the revenue boost you need with our guide: https://t.co/em0xwsStNt

[Yottaa @yottaa]

Our data showed conversion rates during the Cyber 5 increased significantly over last year. This year, the average conversion rate of YOTTAA customers during the Cyber 5 was 3.77% — nearly a 20% increase over 2022! Read our blog to learn more. https://t.co/tJ3nQFLatL

[Yottaa @yottaa]

The #mobile shopping experience has become increasingly advanced through innovations in AR, VR, and #AI. Is your #eCommerce site optimized to support these new technologies? Learn more in our eBook on #mCommerce best practices: https://t.co/PUb9fX9KCG

[Yottaa @yottaa]

Flash sales are top targets for malicious #botattacks. Bots can purchase a significant amount of your inventory before real shoppers get a chance. Learn how to protect your #eCommerce site from #maliciousbots during your next #flashsale with our guide: https://t.co/em0xwsStNt

[Yottaa @yottaa]

Yottaa's #BFCM data shows conversions on #mobile increased by 5% this year over 2022. Is your site optimized to convert mobile shoppers?

Make sure your #mCommerce strategy includes the latest trends and technology with our best practices eBook: https://t.co/PUb9fX9cN8

[Yottaa @yottaa]

TULA Skincare is a “mobile first” retailer, with more than 80% of its online traffic coming from #mobile devices. Learn how TULA improved mobile #sitespeed by 29% by working with Yottaa. https://t.co/ujqldJeehX