Rodd Chant ®©

Creative Director | Founder | Coach.
[email protected]

Book a call here 👉
#creativecoach #advertising

[Rodd Chant ®© @roddchant]

@NAB @NAB, your online services are down AGAIN. Why no announcement?

[Rodd Chant ®© @roddchant]

My latest newsletter has landed: Welcome to the weekend edition. (#75) https://t.co/lyNh69djuv

#creativity #Inspiration

[Rodd Chant ®© @roddchant]

The real world needs real copywriters.

Learn more about my copywriting workshop here. 👇

https://t.co/9wuhYx1HVs

#copywriting #Advertising

[Rodd Chant ®© @roddchant]

Want to develop better copywriting and idea generation skills?

My copywriting workshop, The Write Stuff, can help.

Details in the link. 👇
https://t.co/9wuhYx1HVs

#copywriting #Advertising #creativity

[Rodd Chant ®© @roddchant]

Sometimes you don't need words.

Say it visually.

#copywriting #Advertising #creativity

[Rodd Chant ®© @roddchant]

If you're looking at how to write better copy my copywriting workshop can help.

Details. 👇
https://t.co/9wuhYx2fL0

#copywriting #Advertising

[Rodd Chant ®© @roddchant]

AI would not write a line like this, that's why we need copywriters.

#copywriting #Advertising

[Rodd Chant ®© @roddchant]

We need more copywriting like this. Fun. Irreverent.

#copywriting #Advertising

[Rodd Chant ®© @roddchant]

My copywriting workshop can be done as part of a group or solo for more flexibility.

More details here. 👇
https://t.co/9wuhYx2fL0

#copywriting #Advertising

[Rodd Chant ®© @roddchant]

I love ads that don't feel like ads. Ads with some irreverence. The Hans Brinker ads always make me smile.

#copywriting #Advertising

[Rodd Chant ®© @roddchant]

Write a line that can make people smile and you'll win them over. Smart writing stands out.

#copywriting #Advertising

[Rodd Chant ®© @roddchant]

You can do my copywriting in a group or solo.

More details in the link. 👇
https://t.co/9wuhYx2fL0

#copywriting #Advertising

[Rodd Chant ®© @roddchant]

Let the picture tell the story.

Purely visual ads are a favourite technique of mine, so I love seeing ads like these.

In a culture where people scroll so quickly, try catching their eye with a visual instead of words.

#copywriting #Advertising #creativity

[Rodd Chant ®© @roddchant]

Classic VW ads from the Bill Bernbach archives.

“Just because your ad looks good is no insurance that it will get looked at. How many people do you know who are impeccably groomed … but dull?” - Bill Bernbach

#advertising #copywriting

[Rodd Chant ®© @roddchant]

Such a smart idea. Sometimes the best ideas are lurking right in front of your face.

#advertising #copywriting

[Rodd Chant ®© @roddchant]

Want to learn how to write better headlines? Come up with stronger ideas?

More details about my copywriting workshop can be found here. 👇

https://t.co/9wuhYx2fL0

#copywriting #Advertising

[Rodd Chant ®© @roddchant]

There's more to being a Creative Director than the 'creative' part.

D - Decisions
I -Instinct
R - Respect
E - Enthusiasm
C - Curation
T - Taste
O - Optimism
R - Responsibility

#creativedirector #advertising #creativity

[Rodd Chant ®© @roddchant]

When a brand is as well known as Heinz, a logo isn't needed. At least with this concept it wasn't. The power of a brand.

#copywriting #Advertising #creativity

[Rodd Chant ®© @roddchant]

This ad makes me miss NYC.

Aside from the good copy line, Seamless was my go to food saviour on lazy evenings.

#copywriting #Advertising #creativity

[Rodd Chant ®© @roddchant]

@KarstenW Looks like the Fashion Centre people may have taken that from the famous FCUK French Connection UK campaign.

[Rodd Chant ®© @roddchant]

Still one of the best print ads in the last decade, in my opinion. Part ad, part press release, and of course an apology. And it was successful.

If you’re interested in joining my copywriting workshop, details are here. 👇
https://t.co/vD56sK48Hi

#copywriting #Advertising