Rohit | Creative Strategy

Performance-based ad creatives for eCom brands and B2B businesses

Get free creatives 👇(literally)

[Rohit | Creative Strategy @rohitgeee]

@jb_atg Check DMs

[Rohit | Creative Strategy @rohitgeee]

@johnhickey1970 Check your DMs

[Rohit | Creative Strategy @rohitgeee]

@justineliaa Nothing wrong with starting agency to get that first cashflow in, one of the easiest business models to start. Once you get the cash then play bigger games.

[Rohit | Creative Strategy @rohitgeee]

@ecomtalent Let's work!

[Rohit | Creative Strategy @rohitgeee]

@JimmyBoomerang Your DMs are closed

[Rohit | Creative Strategy @rohitgeee]

@danielfazio @carlsonvisuals @GadzhiIman 🐐collab

[Rohit | Creative Strategy @rohitgeee]

@pukarr_uprety Did you pay them for the trial samples? Or expected free work?

[Rohit | Creative Strategy @rohitgeee]

@niakjaw @ecomtalent Welcome in brother 💪

[Rohit | Creative Strategy @rohitgeee]

@medina100k Just tell them to film a 5 minute loom, you'll filter out most of them

[Rohit | Creative Strategy @rohitgeee]

This is such solid advice

Avatarmaxxing after a point has diminishing returns

Which is why going after many important factors like

Desires, emotions, experiences, behaviours, matters.

That is where you find relatability between different avatars irrespective of their demographics.

A 45 year old black woman who is menopausal has the same desire as the woman who is 55 and also has menopause but is asian.

Most people will go after the lowest hanging fruit (selecting avatars based on demographics)

Which works to a certain degree, but there's a reason why it's the lowest-hanging fruit in the first place.

There is much more to your avatars than just demographics.

[Rohit | Creative Strategy @rohitgeee]

@vincent_alonzi Add L-theanine w coffee, you’ll be unstoppable.

[Rohit | Creative Strategy @rohitgeee]

@elrobles @spencepawliw "sOuNdS liKe A sCaM"

why would anyone share their winning product with you?

there are already too many copycats out there

[Rohit | Creative Strategy @rohitgeee]

Build an agency and take it to $30k/m in post-tax profits.

Use that cashflow to play bigger games.

[zam @zamdoteth]

You’re an 18-25 year old who doesn’t know what to do with your life? You literally have 4 options:

1) SWE at a Big Tech company. $240k TC, free lunch and 70% of your day is spent on reviewing AI generated PRs. Every friday you convince yourself that you’re “thinking of leaving to build”

2) B2B AI startup founder. $0 ARR, no users. You move to SF and rent a $4.5k/month apartment, building an ai solution for a problem you didn’t know existed until a few weeks ago. Bio says you’re building in stealth

3) Growth role at a series A. Literally all you do is post lore about the founder on X and change the CTA from “Get started” to “Start building”

4) AI content creator with ~6k followers. “Helping founders leverage AI in their business” course launching next week. You learnt what an API is last week

That’s it, there is no fifth path

[Rohit | Creative Strategy @rohitgeee]

@thehunainali @itspairaw Money is in the follow up my friend

[Rohit | Creative Strategy @rohitgeee]

@adamtaylorl Sent you a DM

[Rohit | Creative Strategy @rohitgeee]

@SarahLevinger Ah yes, I need to reduce my attention span even more, lovely.

[Rohit | Creative Strategy @rohitgeee]

@thabhelo_tabs @brycent Customer psychology. They know how to tap into core desires and make them buy through their copy.

[Rohit | Creative Strategy @rohitgeee]

Why did Claude become so shit at copy?

Feels like a 3 year old giving answers.

[Rohit | Creative Strategy @rohitgeee]

@amritwt https://t.co/yYt0LEwSvP literally does the same job

[Rohit | Creative Strategy @rohitgeee]

@ecomAJb Sol 5.6 is working pretty good rn

Other than that I've been testing Kimi 3, has similar results as Claude Fable 5 but much cheaper so you get more token usage.