Ryan Sax

Founder of @madebyarticle. Brands, websites, apps. Opinions on design, AI, and running a modern agency. Biggest Titans fan in Canada.

[Ryan Sax @ryan_sax]

@SharpFootball there is no logical explanation

[Ryan Sax @ryan_sax]

@coldemailchris Prompts

[Ryan Sax @ryan_sax]

@ByDavidSingh @gfienberg17 chief on a pillar

[Ryan Sax @ryan_sax]

@brendanocwp Impressive workflow. Excited to see where this can go!

[Tennessee Titans @Titans]

A new way to Titan Up

[Ryan Sax @ryan_sax]

Saying goodbye to the flaming thumbtack

[The Power Hour @thepowerhour615]

I gave my all for the Titans.

One last time tonight.

[Ryan Sax @ryan_sax]

Sometimes the most valuable thing we deliver is this:

You don’t need a complex AI solution.

You need the right solution.

[Ryan Sax @ryan_sax]

A client recently asked us to build an “AI-powered app.”

After a few conversations, we realized they didn’t need an AI app.

They needed a better website.

A thread 🧵

[Ryan Sax @ryan_sax]

This is happening everywhere.

Companies want “AI” when what they actually need is clarity.

AI isn’t the product.
It’s part of the process.

[Ryan Sax @ryan_sax]

The rise of agentic AI isn't about replacing people. It's about augmenting them.

For brands, the real opportunity is creating AI agents that embody your values and serve your customers with nuance.

An AI agent that feels like your brand is the next frontier of digital experience.

[Ryan Sax @ryan_sax]

@AdamSchefter Cam Ward says hire him

[Ryan Sax @ryan_sax]

On point

[The Ringer @ringer]

“This was a uniquely awful experience for Blue Jays fans.”

@BillSimmons and @TheCousinSal can’t imagine how Blue Jays fans must be feeling after suffering three of the most HEARTBREAKING World Series losses.

[Ryan Sax @ryan_sax]

@KPapetti Luke prokopec, Billy Koch

[Ryan Sax @ryan_sax]

@gfienberg17 Piece(s) of the night

[Ryan Sax @ryan_sax]

@gfienberg17 Piece of the night

[Ryan Sax @ryan_sax]

@tyler_agg nano

[nick wright @getnickwright]

Brian Callahan might be worse at in game coaching/game management than any NFL coach I’ve ever seen. It’s truly remarkable to behold every week.

[Ryan Sax @ryan_sax]

@JustinHerzig Bishop Sankey

[Ryan Sax @ryan_sax]

@jesserubinoff 6

[Ryan Sax @ryan_sax]

@PaulKuharskyNFL Water is wet