I write about unlocking creativity for digital entrepreneurs. Let's talk building sustainable 6 & 7 figure businesses with AI/tech, mindfulness, & marketing ๐
900+ Comments, 94k views, 1.1k likes in less than 48 hours.
How on earth did he do it?
Here's a quick breakdown of why @AidanLaBreche's post went viral. So you can swipe it.
Bookmark for later.
1. Face Hook + Influence Jacking = Mass Attention Grabber
This was a killer combo.
Our brains are hard-wired to stop and pay attention when we see a human face in the wild.
That psychological trigger serves as a great pattern interrupt and minor visual hook.
But he did stop there. Aidan dug the visual hook in deeper by hijacking our minds.
Aidan supercharged the visual hook with a stack of familiar faces at the start of the video.
When I was scrolling I immediately stopped because I saw Dan Koe, Matt Gray, and Codie Sanchez all in the same place.
I recognized them from their content, and so did thousands of others.
When we recognize faces, you can turn our attention into intrigue.
Get them wondering and questioning.
The average viewer may not know or care about you, but they'll care about who you're talking about.
Peaked interest will get viewers to at least stop and listen long enough to figure out what the heck the post was about.
Then he hit us with another jab.
2. Big Numbers That Sparked Desire
He knows what we all want. He wrote it in the beginning of the post.
13,844,000 Followers.
Aidan wrote the number out with all the zeros to dangle it like a big juicy carrot on a stick.
We clearly want to get more followers.
He's using their collective results as a dangling carrot for his offer.
If you consume my offer, you get a bite of the carrot.
The beautiful thing about Influence Jacking is that he's not claiming the results as his own, he's reporting on someone else's results.
It's a perfect model to copy when you're trying to build credibility.
And that's how we lead to the last part of the viral framework....
3. The Grand Slam Offer: An Offer You Can't Refuse
So after sinking in the hooks to grab our attention and desire, he hit us with the ruthless right hook. ๐
This Freebie was an offer so good, you'd feel stuipid saying no.
He knows we all want more followers. ๐
So he did all the hardwork for us with you having to ask.
We already heard countless videos and books telling us to study master content creators to copy their processes.
But he actually went out and did what all of us know we should've done months ago.
He spent 6 months, 200+ hours, and analyzed 2,032 pieces of content from 62 creators.
And he's giving away all those results. For FREE.
Which means his post saves you 200+ hrs of your own time and gives you all the juicy insights to accelerate your content growth RIGHT NOW.
It'll just cost you your email.
The man walked to the mountains of content โฐ๏ธ๐ถ
mined gold for six months straight โ๏ธ๐ช
then came back to our little village on X to give it away like digital Santa. ๐
The value in that offer is clear. It's something that we want, given to us in a way that save us months of time.
Whatever your industry you can do the same thing.
You don't have to be the success or the genius.
You just find the geniuses, study them, and report your findings.
That's what posts and podcasts do in essence. And there's nothing stopping you from doing it too.
If you find golden nuggets to share with the world, you'll build relationships and a following because you'll be know as the miner who knows where to find the gold.
So go out there and start digging. โ๏ธโ๏ธ
If you want more breakdowns on viral posts like this then follow @ryanhalltv for more.
62 prolific creators.
13,844,000 followers.
I spent 6 months and 200+ hours breaking down 2,032 pieces of their best content in my "Viral Inspiration Lab".
๐๐'๐ ๐๐ฟ๐ฒ๐ฒ ๐ณ๐ผ๐ฟ ๐๐ต๐ฒ ๐ป๐ฒ๐ ๐ ๐ฎ๐ฐ๐ต๐ฟ๐.
Like and comment VIRAL, I'll DM it to you.
(Must be following!)
Have dinner parties.
Open up your home.
Break bread.
No phones.
Laugh.
Talk.
Live.
My wife and I have been doing this more and it is so enjoyable and meaningful.
I canโt post a picture because we didnโt take one. 6pm - 945pm we just hung out with 3 other couples, no devices, no agenda, just living and eating.
Try it.
@MicahBerkley@elevenlabs It's definitely going to be big. It's better than YouTube's autodub feature. It sounds like 1,000x more natural. YouTube had me sounding like a robot in Portuguese
If you're trying to manifest a dream relationship, work on fixing your friend circle first. Nothing will slow down your progress or destroy a good relationship faster than a poor friend group
@albertvo_@notdvb Then youโve hit your limit with your current skill set. New skills and systems for giving your tasks like analysis and uploading. Youโve got to be able to train or get other people to manage them if youโre scaling beyond your capacity.
On Sept. 11, I passed a secret YouTube milestone. It only took a little over a month from starting.
You get no plaque or pop up for it. But it matters to me. I hit over 8,760 watch hours in 28 days.
Why the heck does that number matter? It's the number of hours in a year.