SALT BRAND SOLUTIONS

[SALT BRAND SOLUTIONS @saltsociety]

As geneticist Adam Rutherford says, we’re all just 70 cousins apart. Humans share 99.9% DNA. That 0.1% gives us eye colour, height, etc. And, we all have a common ancestor from just 3,000–5,000 years ago. So yes, your cabbie could be your cousin. #CousinsDay #SaltyStories

[SALT BRAND SOLUTIONS @saltsociety]

They started as smileys, now over 10B are used daily. 25% more engagement, 66% use at work. Emojis boost EQ, creativity & cross-language convos. 50% of users use them ironically. Every Salty Story is sparked by our curiosity. #WorldEmojiDay #SaltyStories

[SALT BRAND SOLUTIONS @saltsociety]

In 1987, Reagan declared June 25 #CatfishDay, celebrating how this muddy-bottom dweller became America’s 3rd most eaten fish. With 1,200% growth, clean ponds & soybean feed, catfish won hearts, jobs & dinner plates. Every salty #SaltyStory with our curiosity. #SaltBrandSolutions

[SALT BRAND SOLUTIONS @saltsociety]

In 1982, the French Minister of Culture had a bright idea: swap small talk for sound. On June 21, the longest day of the year, #WorldMusicDay was born, an open jam with no tickets or rules. Just global grooves from sunrise to sunset. Every #saltystory is sparked by our curiosity

[SALT BRAND SOLUTIONS @saltsociety]

Some days are born of moments, movements, or misfits. But not #FreshVeggiesDay. No backstory, just the simple joy of veggies, adding goodness, aroma & flavour to your plate. Every #SaltyStory is sparked by our curiosity. #Marketing #Advertising #AgencyLife

[SALT BRAND SOLUTIONS @saltsociety]

It was the summer of 1904, and St. Louis was boiling. A Brit, Richard Blechynden, did the unthinkable: he added ice to tea. And the world’s first official #icedtea was served and instantly loved, too. Every #saltystory is sparked by our curiosity.

[SALT BRAND SOLUTIONS @saltsociety]

We’re not talking about heartbreak or hunger. We’re talking about lost socks. A mystery so universal, it has a formula. Average: 1.3 socks vanish per wash = 1,264 socks lost in a lifetime. According to a research by Samsung. #LostSockMemorialDay #SaltyStories

[SALT BRAND SOLUTIONS @saltsociety]

Before he became #TheGeorgeLucas, there was just a boy in California, obsessed with stories beyond Earth. Multiple studios turned him down. Star Wars, finally released in 1977, was a reminder that those who dream of stars can create their own universe. #StarWarsDay #SaltyStories

[SALT BRAND SOLUTIONS @saltsociety]

In 1995, #DrMadanKataria, a practicing physician, invited five people to a public park in Lokhandwala. His curiosity led to Laughter Yoga which laid the foundation for the first #LaughterDay, a global movement across 110+ countries with over 20,000+ laughter clubs! #SaltyStories

[SALT BRAND SOLUTIONS @saltsociety]

#NewOrleans was carved out in a swamp, due to strategic compulsions of defence, trade of cotton, sugar, and tragically, also slaves. It was this oppression that gave birth to #Jazz in its ghettos and by-lanes. Every #SaltyStory is sparked by our curiosity. #HappyJazzDay

[SALT BRAND SOLUTIONS @saltsociety]

In 1966, U.S. Navy pilot Jeremiah Denton was held as a prisoner of war. In an interview, he blinked again and again, in the right rhythm to spell out the word ‘TORTURE’ in Morse Code. The U.S. received proof that their soldiers were being mistreated. #SaltyStories

[SALT BRAND SOLUTIONS @saltsociety]

Back in 2009, NASA scientists spotted strange pinkish-brown smudges on Antarctica’s icy canvas from space using satellite images. This penguin poop led to the discovery of 10 new emperor penguin colonies! Every salty story is sparked by our curiosity. #SaltyStories

[SALT BRAND SOLUTIONS @saltsociety]

In the '60s, nature was in crisis. Julian Koenig, who wrote “Think Small” for Volkswagen coined #EarthDay because it rhymes with birthday, and April 22 was also his birthday! A branding move or a birthday treat? Either way, it stuck. Every salty story is sparked by curiosity.

[BestMediaInfo @BestMediaInfo]

Sudeep Puthyathaya joins Salt Brand Solutions as ECD

https://t.co/iBjmclgfbD

#ExecutiveCreativeDirector #SagarMahabaleshwarkar #SaltBrandSolutions #SudeepPuthyathaya

[SALT BRAND SOLUTIONS @saltsociety]

Welcoming Sudeep Puthyathaya our new Executive Creative Director at Salt Brand Solutions.

#saltbrandsolutions #inthenews #advertising #marketing #brandstrategypartner #branding #brandstrategy

[SALT BRAND SOLUTIONS @saltsociety]

Why is π important? From ancient approximations to black holes, π emerges in geometry, physics, and even space-time itself. It’s a constant the universe had written long before we knew how to read. Every salty story is sparked by our curiosity. #SaltyStories #SaltBrandSolutions

[SALT BRAND SOLUTIONS @saltsociety]

You read that right, it’s high time we stopped celebrating Women’s Day. Let’s stop hiding behind a single day of celebration and start working towards a world where women are truly valued, every single day. #SaltyView #InternationalWomensDay

[SALT BRAND SOLUTIONS @saltsociety]

Legend has it Einstein had a genius hack for naps - a spoon over a metal plate. The moment he drifted off, his grip would loosen, and the spoon would hit the plate, jolting him awake before he slipped into deep sleep. Every #SaltyStory is sparked by our curiosity.

[SALT BRAND SOLUTIONS @saltsociety]

Aren’t we all living in a modern-day fairy tale? Sometimes, we just need to take a pause in our busy lives, see the magic around us and count our blessings. Let’s also take a moment to appreciate those who make our lives easier. Every #saltystory is sparked by our curiosity.

[SALT BRAND SOLUTIONS @saltsociety]

Legend has it, in 1938, bartender Carlos “Danny” Herrera crafted the margarita for a performer allergic to all alcohol except tequila. A happy accident or a gesture of love? Either way, we’ll drink to that! Every #SaltyStory is sparked by our curiosity. #WorldMargaritaDay