Sam McEwin

Digital #marketing nut by day, DJ by night, crime fighting super hero all other times. Director @ BizWisdom. Co-host of the podcast

[Sam McEwin @sammcewin]

Feels about right.

[David Senra @FoundersPodcast]

Marc Andreessen on the entrepreneurial emotional roller coaster:

[Sam McEwin @sammcewin]

Ahem. @Jaguar. “Thiiiis is how you do it!” (Best sung to the theme of Montell Jordan)

[Joey Mate™️ 🇦🇺 🇳🇱 @Joey1800callme]

I read this years ago….bloody funny though…..😂😂😂

“HOT ENOUGH FOR YA.. 🥵

A Diary extract of an Australian Southerner moving to Northern Queensland.. 🇦🇺

August 31st

Just got transferred with work into our new home in Queensland!!

Now this is a place that knows how to live!! Beautiful sunny days and warm balmy evenings. What a place! I watched the sunset from a deck chair on the verandah. It was beautiful. I've finally found my home. I love it here.

September 13th:

Really heating up. Got to 35 today. Not a problem. Live in an air-conditioned home, drive an air-conditioned car. What a pleasure to see the sun everyday like this. I'm turning into a sun worshiper.

September 30th:

Had the backyard landscaped with tropical plants today. Lots of palms and rocks. What a breeze to maintain. No more mowing lawn for me. Another scorcher today, but I love it here.

October 10th

The temperature hasn't been below 30 all week. How do people get used to this kind of heat? At least today it's kind of windy though, but getting used to the heat and humidity is taking longer that I expected.

October 15th:

Fell asleep by the pool. Got 3rd degree burns over 60% of my body. Missed 3 days of work. What a daft thing to do. I learnt my lesson though. Got to respect the ol' sun in a climate like this.

October 20th:

I didn't see Kitty our cat, sneaking into the car before I left this morning. By the time I got to the hot car at lunchtime, Kitty had died and swollen up to the size of a shopping bag and stank out $3,000 worth of leather upholstery. I told the kids that she ran away. The car now smells like Wiskettes and cat shit. I learnt my lesson though. No more pets in this heat.

October 25th:

The wind gives me the shits. It feels like a giant bloody blow dryer!! And it's as hot as hell. The air conditioner is on the blink and the AC repairman charged $250 just to drive over and tell me he needed to order parts.

October 30th:

Been sleeping outside by the pool for 3 nights now. Bloody $1,700,000 house and we can't even go inside. Why did I ever come here?

November 4th:

It's 35 degrees. Finally got the ol' air-conditioner fixed today. It cost $2,500 and gets the temperature down to 25, but this bloody humidity makes the house feel like it's about 30. Stupid repairman. I hate this bloody place.

November 8th:

If another smartarse says, "Hot enough for you today?" I'm going to throttle him. Bloody heat. By the time I get to work the car's radiator is boiling over, my clothes are soaking wet, and I smell like baked cat!!

November 9th :

Tried to run some errands after work. Wore shorts, and sat on the black leather seats in the ol' car. I thought my arse was on fire. I lost 2 layers of flesh and all the hair on the back of my legs. Now my car smells like burnt hair, fried arse, and baked cat.

November 10th:

The weather report might as well be a bloody recording. Hot and sunny. Hot and sunny. Hot and sunny. It's been too hot to do anything for 2 damn months and the weatherman says it might really warm up next week. Doesn't it ever rain in this damn place? Water rationing will be next, so my $4,000 worth of palms will dry up and blow into the bloody pool. Even the palms can't live in this heat.

November 14th:

Welcome to HELL!!! Temperature got to 38 today. Now the air conditioner in my car has gone. The repairman came to fix it and said, "Hot enough for you today?" My wife had to spend the $5,000 house payment to bail my arse out of jail for assaulting the repairman. Bloody Queensland. What kind of a sick demented idiot would want to live here?

December 1st:

WTF… This is the first day of summer???

You are @#?*@! Kidding me!”

…😎

[Sam McEwin @sammcewin]

@Dr_Draper @Giles_Edwards Please tell me that in this version the Dark Lord turns out to be Yoda’s father. 🥺🙏🙏

[Sam McEwin @sammcewin]

@dsiroker Looking forward to receiving mine. But to be honest, the web app needs a lot of development. No search functionality is a killer, Zapier integration to get it syncing with Notion is a must at least until it has Notion like capabilities and the quality of transcription needs work.

[Sam McEwin @sammcewin]

@AskCoachKev Great tips!

[Sam McEwin @sammcewin]

@AskCoachKev @readwise save thread

[Sam McEwin @sammcewin]

@GetSmart1596603 @ellymelly Having had to obtain one myself they feel a whole lot like a digital ID. Had to install some government app into my phone, upload a whole heap of sensitive data, prove my identity. And f this isn’t an early step toward digital ID idk what is.

[Sam McEwin @sammcewin]

@Matt_Camenzuli Shhhh you’ll make the poor little guys head explode.

[Sam McEwin @sammcewin]

@SamuelBrealey Don’t do it. Enjoy following you.

[Sam McEwin @sammcewin]

Yes! Great read. This will make an excellent audio book.

[Devon Eriksen @Devon_Eriksen_]

I spent yesterday in the studio, recording my author cameo parts for the Theft of Fire audiobook.

And with that final piece, all the raw audio is complete.

We are now in the process of handing over files to the audio engineer, figuring out final sound design decisions, and scheduling the actual finalization work.

I don't have a precise timeframe for completion, but... soon.

Thank you once again to all the Kickstarter backers.

For those of you who ordered packages with:

- Ebooks: these are now available on Bookfunnel for you. Check your emails from Kickstarter.

- Print books: These should ship soon.

- Signed print books: Our garage is full of boxes, and I have a LOT of books to sign. Will start this week.

- Special handmade leatherbound editions: These were meant to be Sara's pet project, as she is our leatherwork expert. Unfortunately, her battle with cancer is consuming much of her energy, focus, and attention, so delivery of these items will probably be delayed. We thank you for your patience.

- Guest appearances by Devon: Please touch base with Christine if you haven't already.

- Special appearances in (cough, dying horribly in) the sequel: I'm working on it, but this, too, will be delayed by cancer. The earliest I have a chance of delivering Box of Trouble would be Q1 2025, probably slipping to Q2.

On behalf of @CDoombeard, @tiny0nion, Ashley-Crossman-who-needs-to-get-a-damn-X-account-already, and myself...

Thank you.

All of you. For the opportunity to do this. We've enjoyed ourselves immensely, and produced something made with love. Something we can be proud of.

We think you're going to like it, too.

[Sam McEwin @sammcewin]

@FilmUpdates It was brilliant!

[Sam McEwin @sammcewin]

Bang on. My very rough maths says that every household in Australia pays roughly $10 per month for a forced subscription to the ABC. This is not only wasteful, but prevents the formation of a commercial left wing station from ever being formed. It’s time to go.

[mdtlion @mdtlion]

OPINION: The ABC’s War on Relevance - A National Embarrassment

Kim Williams, chair of the ABC, has declared war on misinformation, demanding more taxpayer funding to save the nation from itself. In a speech to the National Press Club, he painted the ABC as the last bastion of truth in a world flooded with fake news. But if truth and objectivity are the ABC’s weapons, the fight is already over—and the ABC has lost.

Williams lamented a $150 million drop in the broadcaster’s real-term funding over the past decade, blaming everything but the ABC’s inability to keep Australians interested. Despite receiving over $1.2 billion annually from taxpayers, audience numbers are plummeting. The ABC’s radio audience is in freefall, television reach is down, and its online presence struggles to compete in a dynamic media landscape. Yet Williams has the audacity to demand more money to fix the mess he and his organisation have created.

He even endorsed a ban on children under 16 using social media, claiming it would protect them from misinformation. Ironically, young Australians aren’t turning to the ABC for guidance—they’ve long abandoned its outdated programming in favour of platforms like YouTube and Spotify, where real conversations thrive.

And speaking of relevance, Williams launched a baffling attack on Joe Rogan, the world’s most successful podcaster, calling him “deeply repulsive” and accusing him of preying on anxieties. His confession? He’s never actually listened to a single Rogan episode. That’s right—the chair of Australia’s national broadcaster dismissed a man with 11 million listeners per episode as a conspiracy-peddler without so much as a cursory glance at his work. Rogan’s audience dwarfs anything the ABC can muster, and his $250 million Spotify deal is a stark reminder of what engaging content can achieve.

Sky News didn’t hold back, with hosts calling Williams “clueless” and “out of touch.” They’re not wrong. How can a man tasked with leading Australia’s media giant be so disconnected from how people consume content today? Rogan’s success stems from authenticity and the ability to connect with his audience—qualities the ABC abandoned long ago in favour of stale, elitist programming.

Williams claims more funding is needed to save democracy from disinformation. Here’s a thought: maybe Australians wouldn’t need saving if the ABC wasn’t stuck in the last century, pushing content no one wants. Instead of reinventing itself, the broadcaster continues to beg for money while alienating its dwindling audience.

The real problem isn’t misinformation. It’s the ABC’s irrelevance, bloated bureaucracy, and refusal to adapt. Kim Williams has made it clear he doesn’t understand the modern media landscape. If the ABC’s leadership can’t face reality, perhaps it’s time for Australians to stop footing the bill for this national embarrassment. Let them sink or swim—without our wallets keeping them afloat.

[Sam McEwin @sammcewin]

@GrumpyAgencyGuy It’s so funny how Brits still think Australian’s care about Cricket. Most couldn’t name a single player.

[Sam McEwin @sammcewin]

@RobChamberlain_ @Dr_Draper They are ahead of their time.

[Sam McEwin @sammcewin]

@parer_jon @TheSaltyBulldog @MattDonald22 @NickGalea1617 Perhaps we’re banking on the “best defenders are failed forwards theory”?

[Sam McEwin @sammcewin]

X needs a no spoilers mode that strips recent sporting scores out of the feed for people haven’t yet watched the game yet. Or in my case the F1. @elonmusk

[Sam McEwin @sammcewin]

@DeanMillson Wow. Never would have guessed that the Illuminati would be hotmail users. Had them pegged as Yahoomail users for sure. Bill Gates connection perhaps?

[Sam McEwin @sammcewin]

@actualAlexJames @JohnRuddick2 As a marketing person I think I can fix this. “At the next election vote for Peter Dutton’s Liberal Party: Now with 50% better internet policy than Labor, or your money back!” How did I do?

[Sam McEwin @sammcewin]

@RitaPanahi Everybody lost.