Scott Lee

Co-Founder & CEO, father of 3 amazing daughters, husband, passionate about emerging tech, avid outdoorsman. Go Royals! Go Chiefs! Views are my own

[Cited @youCited]

One of the most important AI search datasets we have seen recently.

Analysis of LLM citation patterns shows:

• A handful of domains dominate AI answers
• Top publishers capture the majority of citations
• Most AI citations come from non-paid sources
Translation for marketers:
Ranking on Google ≠ appearing in AI answers.

AI systems pull from trusted, authoritative sources they repeatedly cite.

Which means:

SEO optimized for rankings
PR optimized for coverage
GEO optimized for AI citations

This might be the most important visibility metric marketers start tracking in the next 2–3 years.

Full breakdown here:
https://t.co/zghGQu3rhM

#geo #generativeengineoptimization #aisearch #aivisibility @richrileycited @scottleechannel @Jen_Valenti

[Scott Lee @scottleechannel]

@richrileycited @AnthropicAI Love that prompt @richrileycited

[Cited @youCited]

#sadmarketing #GEO #SEO #MarketingStrategy #aisearch @scottleechannel @richrileycited @Jen_Valenti #ChatGPT

[Cited @youCited]

@RossHudgens & @bernardjhuang in one of the best explanations of how #GEO actually works that we've seen; great examples and in depth explanations! @scottleechannel #SEO #AIsearch

[Scott Lee @scottleechannel]

@RossHudgens @bernardjhuang Great session @RossHudgens really detailed and specific. Agree @bernardjhuang the differences between how the LLMs search and provide citations is challenging and provides opportunities for GEO tools.

[Cited @youCited]

One of our most popular blogposts to date; wanted to share here. Ever wonder what all the #AIsearch acronyms actually mean? #SEO #AEO #GEO our CEO @scottleechannel breaks them down for you. @Jen_Valenti

https://t.co/CdnZjYfiPl

[Cited @youCited]

#AI isn’t just generating content anymore, it’s taking action.

In our second "2 Questions, 3 Minutes" episode, we break down what agentic AI really is and the impact it’s about to have on marketing and consumers everywhere

Have a question? Message us and we’ll cover it in a future episode.

#GenAI #SEO #GEO #llms #AgenticAI #AIMarketing #OpenAI #AIInnovation

AdvantageGEO: What is Agentic AI? https://t.co/NYSTRqEkmN via @YouTube

[Scott Lee @scottleechannel]

Excited to be out of stealth mode and officially launch @AdvantageGEOInc lots more exciting announcements to follow so follow & stay tuned! #GEO #LLMOPS #AISEO #AdvantageGEO #GenAI

[Cited @youCited]

🚀 MAJOR LAUNCH: AdvantageGEO is LIVE
The world’s most comprehensive Generative Engine Optimization (GEO) platform is here—and it’s rewriting how brands dominate the AI era. #GenerativeEngineOptimization #GEO #FutureofSEO #AISEO #DigitalMarketing
https://t.co/Vuafl17xwu

[Scott Lee @scottleechannel]

Son of two dear friends, an amazing family! So excited for them and what the future holds for this young man! So talented, yet humble and focused!! #raisedright

[Scott Lee @scottleechannel]

@JarrardTeddy @NDFootball Congratulations @JarrardTeddy amazing video and tribute to your family and where you came from! ND is a historic program and we’re excited to see what the future holds for you! #GodIsGreat #RaisedRight #HardWorkPaysOff

[Scott Lee @scottleechannel]

Proud of all the writers! Fantastic school with amazing teachers and administration! #WeRBeach #beachproud

[Tara Weber @AntrimSchool]

Congrats writers!!! Well-done!! @ptbeachsuper @StecchiniM #WeRBeach #Matter #yesand

[Scott Lee @scottleechannel]

One of the greatest of all time! Was fortunate enough to see him close out Game 5, WS 2015, a moment I'll always cherish. Thank you for the memories Wade, hat tip sir!

[Kansas City Royals @Royals]

Competitor. Closer. Champion.

Congratulations on your retirement, Wader.

[Scott Lee @scottleechannel]

#Braves #Worlds2021 #worldchamps

[Atlanta Braves @Braves]

THE ATLANTA BRAVES ARE WORLD SERIES CHAMPIONS!

#BattleATL | #ForTheA

[Scott Lee @scottleechannel]

1 more ATL! #LetsGoBraves #ChopOn

[Blooper @BlooperBraves]

if u see this, it’s too late

[Scott Lee @scottleechannel]

#intelligentdocumentprocessing #AI #intelligentautomation

[Everest Group @EverestGroup]

Intelligent Document Processing (IDP) vendors are expected to offer more out-of-the-box, pre-trained IDP solutions to meet the demand for faster ROI and quicker deployment. Read the full press release https://t.co/4AfuhKD9Ld

[Scott Lee @scottleechannel]

So proud of these girls, 13 freshmen. They hung tough, gained valuable experience and will be a force in the coming years! Great job coaches!! #beachstrong #WeRBeach

[Scott Lee @scottleechannel]

Brewing outstanding craft beers through renewable energy, well done @ScratchtownBrew Always innovating and paving the way for small businesses. #SmallBusiness #CraftBeer #innovation #renewableenergy #LeadershipMatters

[Steve White @stevewhitenews]

Enjoy a beer at @ScratchtownBrew knowing it’s good for the planet, as the state’s first solar powered brewery: https://t.co/tS7GpbXIdn

[Scott Lee @scottleechannel]

Solid article and approach to aggregation of marginal gains in IT.

[ClintBoulton @ClintBoulton]

CIO @nsample @NM_Financial takes incremental approach to IT #innovation https://t.co/Q5JoMm3adB via @CIOonline #MachineLearning #PredictiveAnalytics @idgenterprise #CIO report

[Scott Lee @scottleechannel]

@TedLasso is simply the best show on TV. Fellow Kansan @jasonsudeikis has had many epic comedic roles but this is the perfect blend of laughs, feel good warmth and heart. Just what we all need! Love the entire cast!

[Scott Lee @scottleechannel]

Solid article around the challenges with #RPA #processreengineering #lowcode #NoCode

[CIO.com @CIOonline]

Beneath the big wins that #RPA offers lurk hidden issues worth addressing. https://t.co/iUGlE9mCfH

@peterwayner #RPAtools #automation #digitaltransformation