[instiz] the reason suzy has so many 5-year long advertising contracts
k-netizens’ reaction:
1. suzy is honestly so pretty in a way that makes anyone looking at her feel happy and comfortable.
2. guess and k2... every time i see her in them, i want to buy something. in fact, i end up buying at least one item every year.
3. she has a great image, and i don't know why, but whenever i see the products on her, i just want to buy them.
4. she completely changed guess's brand image.
5. k2 seriously suddenly looked so pretty to me.
6. dior suzy is truly... truly... so gorgeous...
7. it boosts credibility.
8. as expected of suzy.
9. absolute goddess!! but she also has this image of being innocent + sophisticated + hard-working + smart/capable.
10. beanpole outdoor and accessories combined lasted for over 7 years with her too. when suzy does an ad, it leaves a huge impact and stays in your memory. even that sumichip snack commercial boosted sales so much that she did it for like 3 years, right?
11. her image is good, and she has this aspirational/‘i want to be like her’ feeling too. carin, vita500, k2, chum-churum… those campaigns were seriously strong.
12. clean, healthy, innocent, pure ☺️
13. and she has no scandals or controversies, she’s pretty, and she has a good personality too.
14. she has a good image and shoots great pictorials. she definitely has that star quality. celebrities like lee hyori and suzy have legendary commercial impact.
15. personally, i wish lancôme would bring suzy back 😭 i think it would suit her even better with her current image.
16. chum-churum would also suit her current image even better.
17. somehow, she gives off a sense of stability/comfort too.
18. i’ve bought a lot of things because of suzy too lol. other than these, there are plenty of other ads as well.
19. i don't know about other things, but i can't even imagine guess without suzy. if they ever change models, sales will probably drop significantly.
20. but honestly, suzy just... seems like a genuinely good person and draws your heart to her... beyond being pretty, she just looks really kind-hearted.
21. suzy is just universally likable.
22. because her star quality is insane.
source: https://t.co/sisc1DqhXF
260827 [NEWS]
Actress #SUZY will participate in the feature-length animation of ‘긴긴밤 (Long Long Night)’ as a narrator and OST singer.
https://t.co/aRQlgGtG5y
🎥] 260618 TSUBAKI 츠바키
Global Ambassador SUZY’s arrival in Tokyo, Japan to celebrate TSUBAKI’s 20th Anniversary Party held today, June 18
#SUZY#수지#TSUBAKI#츠바키