Shivankit Arora

I teach Growth Marketing to marketers & founders.
Newsletter -
YT - also head growth for tech co’s.

[Shivankit Arora @shivankit_arora]

@pritika_mehta Also Chole Bhature 🩵

[Shivankit Arora @shivankit_arora]

@tomsivicki Building content about ‘ AI marketing systems’ after leading growth for some of the biggest apps ! Good to meet you Tom

[Shivankit Arora @shivankit_arora]

@pmitu Build in public
Build a distribution/audience
Then, build the product
Sell.

The world has truly changed

[Shivankit Arora @shivankit_arora]

@DanniChenGTM One person department heads, who can run the AI systems

[Shivankit Arora @shivankit_arora]

@GurpriyaSidhu Hola, I teach AI marketing to growth/marketing folks.
Here is a guide I had written on this topic a while back - hope it helps as a launchpad : https://t.co/gqAbstckCy

[Shivankit Arora @shivankit_arora]

@hellosimar Russ Hanneman 😆

[Shivankit Arora @shivankit_arora]

@shivanipod Called my wife via Fo to tell her I love her ! She smiled , thanks Fo!

[Shivankit Arora @shivankit_arora]

Vision and taste matter more than ever. Now AI builds all your software, so anyone can build. but how to sell ?
Having a vision for being different.
Having a taste to present your product that’s appealing.

[Shivankit Arora @shivankit_arora]

Save your energy. Don’t spend it on defending yourself , attacking others or proving a point. Save it for matters. For your fuel, hustle , peace of mind.
Energy is not infinite.

[Shivankit Arora @shivankit_arora]

The best way to make friends as an adult is to sign up for a new activity. A marathon, an art class, a meditation workshop, or anything that genuinely interests you. When you do something for yourself, you meet people who are doing the same, people you wouldn’t have met elsewhere

[Shivankit Arora @shivankit_arora]

@hellosimar The more I read your tweets, the more I feel I am in the wrong place
Delusion + builder mindset is OG life !

[Shivankit Arora @shivankit_arora]

@pmitu Subjectivity of marketing is what makes it like art. There’s no formula to great art. Similarly no formula to great marketing.
But if you do run it like a scientist with experiments , your odds of success are higher

[Shivankit Arora @shivankit_arora]

If you have a level 10 skill, but working at a level 4 opportunity at your job/business, you’d be unfulfilled. Constantly thinking about how much more reward you deserve.
Choose better opportunities.

[Shivankit Arora @shivankit_arora]

@Sabrina_Ramonov People living in tech cities do believe that the world is as updated as them. There’s a huge market to be captured if you’re even selling solutions off of ChatGpT and Claude

[Shivankit Arora @shivankit_arora]

@neilpatel Objectivity ( SEO) is minimal conflicts, subjective stuff ( social , influencer) is biased .

[Shivankit Arora @shivankit_arora]

The best way to deepen a relationship is to
# have deep intellectual conversations or
# do hard things with them like a workout, startup etc.

[Shivankit Arora @shivankit_arora]

@arexobcd Building the product is becoming easier with software getting commoditised - it’s about having taste.

Marketing is hard- to get your first 100 customers is much more than doing cool ads with higgsfield videos

You have to make it work profitably, at scale
Lot of experiments

[Shivankit Arora @shivankit_arora]

AI will make everyone a builder.
More apps, more software.
But how to get a customer ?
Sure AI can produce ads
But how to run them profitably?
Marketers are valuable more than ever. Be a growth obsessed marketer

[Shivankit Arora @shivankit_arora]

Everyone is talking about how to build cool shit with AI.
But how do you get your first paying customer ?
That’s the golden question.
Building an audience is more important than ever.
Distribution 💪🏾

[Shivankit Arora @shivankit_arora]

@araseb_ Hey Sarah , I head growth marketing for companies. Now also teaching AI marketing on YT. Happy to connect and learn about your journey