Stephen Houraghan

[Stephen Houraghan @shouraghan]

Our Marketo feature outlines how you can hack the mind of your audience with Brand Archetypes... Scientific Stuff https://t.co/cSFVBp6Nwv https://t.co/VtCv63CjQb

[Stephen Houraghan @shouraghan]

In The Art of War, Sun Tzu said: “Brands that venture blindly into marketing “tactics” without a strategic map by which they are positioned, strategise their own demise.

A wise man was Sun Tzu. I bet he didn’t know back in 450 b.c…https://t.co/GvCJ6s1KkU https://t.co/DnpwqrR4xM

[Stephen Houraghan @shouraghan]

https://t.co/QEZD0jMOwI https://t.co/OGJdtxwtL7

[Stephen Houraghan @shouraghan]

https://t.co/I22xF7Z4tD

[Stephen Houraghan @shouraghan]

The brands you love most have stolen your heart by evoking a desire within you. How did they do it? With a personality built on hundreds of years of science. With an Archetype. https://t.co/TvBDPouJqY https://t.co/8ERsF7VI6N

[Stephen Houraghan @shouraghan]

Butcher's in the 60's understood branding better than many of today's small businesses. Your brand isn't about metrics. It's about your position, your message and your reputation. So stop looking at numbers and Brand like an Old Bu…https://t.co/H3bUwI3jVN https://t.co/5p36fGVNnS

[Stephen Houraghan @shouraghan]

Your hair, your suit, your shoes, your tone your personality. You're being subconsciously screened, and so is your brand https://t.co/WaOitQ5904

[Stephen Houraghan @shouraghan]

Your hair, your suit, your shoes, your tone your personality. Your being subconsciously screened, and so is your brand https://t.co/WaOitQ5904

[Stephen Houraghan @shouraghan]

Most businesses think that their message needs to be clever. It doesn't. It needs to be simple. #brandingtips - https://t.co/iJ63tQw4KE https://t.co/SonmDi2UYO

[Stephen Houraghan @shouraghan]

It's easy to complicate things, much harder to simplify https://t.co/Bn7boqNvRa

[Stephen Houraghan @shouraghan]

The Art of Listening https://t.co/xGcuvkIqtT

[Stephen Houraghan @shouraghan]

@ufc at least communicate to clearly upset customers. No excuse for your radio silence

[Jeremy Miller @StickyBranding]

Color in branding. Useful infographic via Iconic Fox. https://t.co/bLCR5M6kkw

[Stephen Houraghan @shouraghan]

http://t.co/a1T4nhPQ9g via @TheLoopOz

[Stephen Houraghan @shouraghan]

http://t.co/I6XyZBH7ao via @TheLoopOz

[Stephen Houraghan @shouraghan]

http://t.co/ASWCJjzkNS via @TheLoopOz

[Stephen Houraghan @shouraghan]

Check out new work on my @Behance portfolio: "TRC Infographic" http://t.co/eCPDlZuzOY

[Stephen Houraghan @shouraghan]

Check out new work on my @Behance portfolio: "Human Connections Group" http://t.co/UqScEEu5wg

[Stephen Houraghan @shouraghan]

Check out new work on my @Behance portfolio: "Anne Street Corporate Brochure" http://t.co/mtU61iNNoA

[Stephen Houraghan @shouraghan]

Check out new work on my @Behance portfolio: "Resume Infographic" http://t.co/SjHfvR1Msf