Sofi Salazar

UGC Engineer @ Playkit | Building & Scaling Consumer Tech
[email protected]

[Sofi Salazar @sofisalazarxyz]

@rakuurai messaged you!

[Sofi Salazar @sofisalazarxyz]

drop your company & i’ll give you a viral ugc video idea 👀

[Sofi Salazar @sofisalazarxyz]

@rakuurai wellll if you liked my last idea, let’s connect 👀

[Lindsey Catlin @Lindseybuilds]

it’s funny how many opportunities start with “this probably won’t go anywhere” and end up changing your life

[Alex Nilsson @alexnilssonugc]

5 things worth the money:

> creators who already know how to hook an audience
> a team that tests strategy for you
> not having to train a single creator yourself
> a system that tracks what converts, not just views
> your time back

this is UGC done for you 🤝

[Sofi Salazar @sofisalazarxyz]

@dtcwithzach allow me to introduce you to @PlaykitUGC

[Sofi Salazar @sofisalazarxyz]

@TTrimoreau to build or sell, you need to know the foundation of marketing first

[Sofi Salazar @sofisalazarxyz]

@coryalthoff create viral winning ugc concepts

[Sofi Salazar @sofisalazarxyz]

one of my campaigns videos just crossed 1M views.

the winning formula:
> zero intro fluff, punchy from the start
> no over-explaining, straight to the point
> never felt like an ad

short attention spans win. @PlaykitUGC gets it.

[Sofi Salazar @sofisalazarxyz]

@Tristanrhee3 AGREEEEEEEEEE

[Sofi Salazar @sofisalazarxyz]

exactly what i’ve been saying, clock it 🤌🏼

[Ngee Kelly @KellyNgee]

Marketing Tip:

It is never about what your product can do.

The question is:

Can it solve your audience's problem?

[Ngee Kelly @KellyNgee]

Marketing Tip:

It is never about what your product can do.

The question is:

Can it solve your audience's problem?

[Sofi Salazar @sofisalazarxyz]

@rasheedpostx @PlaykitUGC in the meantime, fill out the form in my bio because i want to connect! excited to run you a fire ugc program!

[Sofi Salazar @sofisalazarxyz]

word on the street: influencer marketing is dead & everyone is hiring @PlaykitUGC? correct me if i’m wrong 🤷🏻‍♀️

[Sofi Salazar @sofisalazarxyz]

@chrisgirbu apply to be a playkit creator :)

[Sofi Salazar @sofisalazarxyz]

@leilahazenxyz clock it queen

[Sofi Salazar @sofisalazarxyz]

sell a solution to a problem, don’t just sell a product.

[Sarah 🦕 @SarahLevinger]

How do you make customers feel understood? 🤔

[Sofi Salazar @sofisalazarxyz]

@BusDownBonnor fully human over here!

[Sofi Salazar @sofisalazarxyz]

drop your app & i’ll give you a ugc hook idea!

[Sofi Salazar @sofisalazarxyz]

@juliapintar user generated content, I'll leave that there 👀

[Sofi Salazar @sofisalazarxyz]

hit me with your spiciest marketing hot takes