When you’re a small meme coin and still rely heavily on the team visionaries and community leads, it’s crucial that these leaders work so hard that they inspire others in the community to work alongside them.
The goal isn’t to ask community members to do work - it’s to set such a strong example that they want to contribute.
You don’t build a strong culture by begging people to raid or post. You build it by leading so relentlessly that the energy becomes contagious.
Culture stems from the top.
Now, this dynamic shifts once the community grows large enough. When you have thousands of people organically bullposting, the project becomes bigger than the team itself.
That’s the moment where the community is louder than the team, and at that point, the movement takes on a life of its own - it’s what success looks like.
That’s the singularity of memes, and it’s what every great coin aspires to achieve.
But until then, and even after then - the core people have to grind like their lives depend on it.
The leaders need to be so locked in, so consistent, and so loud that holders feel compelled to aid the mission.
You don’t just build a following - you inspire a movement.
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