Easy way to find winning ads ⬇️
1. Start a UGC campaign
2. Test 100s of different people, formats, styles
3. Find the winners, run those as paid and print
If a video does well organically, naturally it is going to do really well when you put spend behind it
Idk why more people aren’t running this playbook
.@sideshift_app are the "best pivoters/adapters on earth"
This is a self proclaimed statement from @nicholasnlawton, as they try and build the UGC monopoly.
They are actively changing their strategies on UGC, since UGC is actively changing alongside social media marketing.
@ManilowOliver adds onto this saying UGC is the best way to test on paid ads.