Sophie Strong

Managing Partner, Media Experience at PHD UK | New Digital Age Columnist | Media Week 30 Under 30 2018 | IPA DMG Member

[Performance Marketing Awards @pm_awards]

A huge congratulations to @PHD_UK and @PwC_UK for winning Best Brand Engagement Campaign!

Their entry “Human Led, Tech Powered - The Golden Ratio” impressed the judges 🏆

Well done to everyone involved and a huge thank you to @cardlytics for sponsoring this category!

[Performance Marketing Awards @pm_awards]

Next up we recognise the Best Brand Performance Campaign!

And the trophy goes to PHD UK for the Volkswagen ID.5 campaign, which had a dual focus on raising awareness of the net carbon-neutral message and generating leads at various stages of the consumer journey!

[Performance Marketing Awards @pm_awards]

It’s time for Best Use of Paid Social, and despite many impressive entries, there could only be one winner 🏆

A huge congratulations to @PHD_UK for their campaign: Using the ‘Force’ to Create Buzz for the VW ID. Buzz.

Don’t forget to upload your photos using #GPMA23 👀

[Performance Marketing Awards @pm_awards]

Best Initiative or Partnership for Good goes to @PHD_UK and @Kepler_emea 💥

In collaboration HSBC UK, they embarked on a noble and fruitful partnership to address financial abuse. With their effective and meaningful campaign, they blew away the judges!

[Media Week Awards @MediaWeekAwards]

Congratulations to the winner of the 2023 #MediaWeekAwards Grand Prix winner @global & PHD for @TheBHF

Category sponsor: @ClearChannelUK

@Campaignmag

[PHD UK @PHD_UK]

Check out our Head of Programmatic, Chris Appleton’s, four methods to optimise and deliver results in his latest thought piece with @LBBOnline.

https://t.co/sleXD8L2D9

[Sophie Strong @sstrong5]

This was fun 🫶

[Ad Association @ad_association]

Sophie Strong (@sstrong5) took to the stage to explain the power of all things social.

[Sophie Strong @sstrong5]

@elllmilll Wow. Mine was the total opposite of what I’d recently listened to!

[Sophie Strong @sstrong5]

@elllmilll I want to try - how do I find the Dj? He isn’t appearing in mine!

[Sophie Strong @sstrong5]

@HudghtonE Well that beats being in Bankside hey!

[Sophie Strong @sstrong5]

Two of the best 💕🎉

[PHD UK @PHD_UK]

A huge congratulations to both @losilaja and @FlaxyEm for making it onto @Campaignmag 40 Over 40 list 🥳

So many incredible achievements to celebrate over the last year and we could not be more proud!!

For the whole list of industry superstars see here https://t.co/lYGQNqgSXY

[Sophie Strong @sstrong5]

Home sweet home 🏡

[Sophie Strong @sstrong5]

Can’t wait! 🎉

[Ad Association @ad_association]

@sstrong5, @PHD_UK will be speaking about the power of social media at this year’s MBC.

Book your tickets here: https://t.co/SThUb0CXV6

[Sophie Strong @sstrong5]

The sound of a pampered pooch, desperate for a dip in the sea - she went in shortly after this clip was taken

[Sophie Strong @sstrong5]

🙌🎉

[Performance Marketing Awards @pm_awards]

Presented by one of our esteemed judges, the next award up for grabs is Best Paid Social Campaign 🏆

Congratulations to @PHD_UK for their exceptional social planning in creating buzz for the Volkswagen ID. Buzz 🚙

Well done to all involved 👏

[Sophie Strong @sstrong5]

💕💕💕

[Performance Marketing Awards @pm_awards]

We saw some amazing entries for our Partnership for Good award but there could only be one winner!

Congratulations to @Keplergrp and @PHD_UK for their ‘Safe Spaces’ campaign with @HSBC for those people experiencing financial abuse.

[Sophie Strong @sstrong5]

This weekends expedition

[Sophie Strong @sstrong5]

@gennat Likewise - and I’d planned my life on the £132m I was hoping to win this evening 🙄

[NewDigitalAge @NewDigitalAge1]

NDA convened a roundtable discussion to chew on the tricky matter of attention and how to get it? Featuring experts from @PHD_UK, @OMD_EMEA, @Tripadvisor, @mindshare_uk, @lumenresearch, and @doubleverify...

https://t.co/R8l0unckm6