You have no experience.
You’ve never started a company.
You’ve never had a full time job.
Nike is going to kill you.
You’re a kid.
You don’t have technical skills.
You shouldn’t build hardware.
Apple is going to kill you.
You can’t build hardware.
You can’t measure heart rate non-invasively.
Athletes don’t care about recovery.
Under Armour is going to kill you.
It won’t be accurate.
You don’t listen.
You’re an ineffective leader.
You can’t recruit great talent.
You’re going to have to pay every athlete.
You can’t measure sleep non-invasively.
It’s too expensive to research.
Athletes are a small market.
The product costs too much to make.
The product costs too much to sell.
Your valuation is too high.
Consumers aren’t going to want it.
Hardware is too hard.
You should measure steps.
Fitbit is going to kill you.
You can’t build a marketing engine.
You can’t raise enough money.
You need a real CEO.
Google is going to kill you.
You can’t be a subscription.
You can’t build a brand.
You can’t do consumer in Boston.
Your valuation is too high.
You shouldn’t make accessories.
You shouldn’t make apparel.
Lululemon is going to kill you.
You can’t predict Covid.
Stay in your niche.
You are going to run out of money.
You can’t build a health platform.
Amazon is going to kill you.
You can’t measure blood pressure.
You can’t get medical approvals.
The market is too small.
You don’t understand AI.
The market is too competitive.
It won’t work internationally.
The supply chain is too complicated.
You can’t build an AI.
You can’t raise enough money.
It’s too competitive.
Healthcare isn’t going to want it.
…
Just keep going ✌️
My best advice is to stop using motivation as your only fuel. I know it feels great when you’re fired up, but it’s a short-term fuel source. That’s why the vast majority of people who start anything - diet, fitness, new projects - don’t finish. They run out of gas.
The only lasting fuel is routine. And you only get a routine by dragging yourself on the days when you have no motivation. Over and over.
I know that’s not the answer anyone wants. I wish I had a magic pill for you. But the only thing that works long term is showing up for yourself even when you don’t want to. Brute force.
I’m slightly crazy and don’t have any investors or consultants to listen to, so I’m giving people 50 dollars of their 100 dollar annual subscription back when they show up for themselves and complete a full program in my app. If that motivates you to start, it’s designed to build your routine to keep you going like it has for thousands of other people, so join us: https://t.co/7hmVrdc2Gp
99% of jobs have a terminal value of zero and should not be viewed as a tool to generate wealth but rather an compressed, low risk path to accumulate the necessary capital to go out on your own while also building skills that will generate you future income through a business you own