Read our exclusive interview with @steveprattca, who pioneered the idea of brands becoming their own media companies, after working with brands like Meta, BMW, Shopify, and more https://t.co/JMZbcU3rLl
Steve has always been such an incredible person to spend time with. So many important years for us were spent working together. Loved catching up with him. Check out the lessons learned. @steveprattca
https://t.co/Tk6S83SpSm.
🏐 WVB | @ubcmvb got past the @HuskieAthletics 3-1 to close out their @CanadaWest quarter-final series with the 2-0 sweep.
1st-year outside hitter Dawson Pratt stepped up with 11 kills, 12 digs & 4 blocks. Pratt spoke about the big win, his impact & the semifinal berth.
🎥:
"You can buy people’s skills but not their hearts.
You can buy people’s time but not their loyalty. The most valuable things must be earned."
LOVE this Tiny Thought from @farnamstreet. https://t.co/3hhgz1vdp2
There is great power in focusing on the small numbers. @webby2001 from Sounds Profitable talks about spotting opportunities inside mounds of research, and how to tell great data-driven stories. Bonus: preview a terrific new podcast from Dan Heath!
https://t.co/AHRep0zZd6
How to define your audience... before you start producing anything. @webby2001 of Sounds Profitable says you need to laser in on ONE person. And then get even MORE specific. (I have attempted to do this with Tom himself as my "one person.")
https://t.co/UjT7yKiE3r
You don't deserve an audience. Hard truth. No one does. You have to earn it by making remarkable, valued content. The brilliant @webby2001 from Sounds Profitable on why you need to Make a Show.
https://t.co/btCG7P7E3B
This is how to grow your audience: You need an effective, measurable Sampling Strategy for your content, says Dan Misener of @wearebumper :
https://t.co/QZBuWD2q2C
Is your Audience Growth strategy helping you build marketing muscles, or are you buying the content equivalent of pec implants?
https://t.co/ZkSg9fCgyR
Don't confuse Marketing with Marketability. If you make something no one wants or likes, marketing it is a waste of time and resources. Dan Misener of @wearebumper has five Day Zero Questions that lead to audience development and content success:
https://t.co/s67BAFvedd
I just published this today and I've already had loads of people reach out with their own horror stories about this creepy comedian and making educated guesses about who it is. My younger self would be very happy: a**holes don't prosper long-term...
https://t.co/aye8lKAv2o
I recently wrote about the worst person I've ever worked with. Today, it's the opposite. I talked with Michael Bungay Stanier , author of the new book How to Work With (Almost) Anyone, about the secrets of great creative relationships and collaborations
https://t.co/vxaRRj1yuZ