MaTOONays was a monthly theatrical program presented by Cartoon Network
throughout 1997. Sponsored by Kraft Kids, the MaTOONays program was hosted on Saturday mornings, once a month, at fifty General Cinema theaters across the United States. The program began with over 20 minutes of Cartoon Network programming, including a What a Cartoon! short, followed by a family feature like Babe, All Dogs Go to Heaven 2 and Richie Rich. Children were admitted for $1.50, while adults got in for free.
@AaronMcMahon Rocky and Bullwinkle were known by basically every generation up to 9/11
after the show bombed they pulled reruns and now nobody under 30 has any memory of them (not unlike Looney Tunes)
@MushHog What I find odd about the development of Toon Lagoon is that Universal claimed they didn't have a vast array of characters and therefore had to license some from Ward and King Features, which is odd cause the Lantz characters were right there and were still fairly popular
@epicpizzacat@piperocktheory@AaronMcMahon Truthfully, I feel like Rocky and Bullwinkle was the South Park of it's time, rather limited yet charming designs with strong writing and comedy relevant to current events at the time
@SketchinSteps@SamHain31st Dreamworks doesn't even own R&B, the rights are held by the Ward family estate who's licensed them to various companies, the most recent being Wildbrain