Sue Todd

CEO of NABs and NED for The Big Issue. Likes singing, podcasts, cycling, films and plays. All views my own.

[Magnetic @MagneticMedia]

“The future looks bright for consumer magazines, and these results should make clients and planners consider them on the schedule as attention planning comes to the fore in 2022” - Dave Mulrenan, head of investment, Zenith > https://t.co/EzZlytaF6m

[Sue Todd @suetodd2]

@Goodstuffers @NABS_UK Thank you. 🙏. Best Valentine message ever . 🥰

[Sue Todd @suetodd2]

Incredibly powerful & important perspective from @fast_philosophy. I hope I don’t sound patronising saying it’s brave to do this so publicly but my reading is that it takes serious guts to do so so 👏🙌👊. As mentioned @NABS_UK offers great support and can help

[Campaign @Campaignmag]

Zaid Al-Qassab: We need to talk about depression @fast_philosophy https://t.co/aOKRpumvJB

[PPA @PPA_Live]

We are pleased to announce that @MagneticMedia is going to align with the PPA in a new strategic direction.

Find out more about this exciting partnership here: https://t.co/dYGhf7sGEa

[Magnetic @MagneticMedia]

“We’re investing to grow digital scale, to bring back more live experiences and get closer to our readers through new products aimed at our subscribers”
Bauer’s Chris Duncan on 2022 > https://t.co/OQhwj3O84C

#magazine #media #trust #attention

[Sue Todd @suetodd2]

@NigelPClarkson @djtickell Thank you! Very kind. Big shoes to fill. Catch up soon x

[Sue Todd @suetodd2]

@MagneticMedia @NABS_UK 🥰

[Magnetic @MagneticMedia]

Senior publishers share what agencies and advertisers can look forward to from magazine media this year > https://t.co/OQhwj3O84C

#trust #attention #advertising #magazine #media

[Sue Todd @suetodd2]

@Andrew671201 Hi. Certainly a while! 30 years maybe? I’m great thanks. Hope you are too.

[Sue Todd @suetodd2]

Great piece from @DuncanTickell and @MediatelNews about the importance of people’s passions post lockdown and how effective relevant and contextually aligned commercial content can be for brands in these environments

[The Media Leader UK @TheMediaLeader]

Opinion: We must be passionate about our consumers' passions https://t.co/yNoYUvjRto

[Sue Todd @suetodd2]

Great appointment from our good friends at the PPA. Looking forward to working with @SajMerali championing the value of modern magazine brands. 🙌

[PPA @PPA_Live]

We are delighted to announce that Sajeeda Merali is to join the PPA as our new CEO. A huge welcome to @SajMerali.
Read more on the appointment here: https://t.co/daWXXFRZeb

[Magnetic @MagneticMedia]

New Ipsos iris data highlights the financial potency of magazine audiences. Magazine websites over-index for users with earnings over £70k demonstrating that magazines online offer access to high value consumers

#financialfortunes #magazinemedia #attention #advertising

[Magnetic @MagneticMedia]

Magazine websites consistently deliver better attention to your ads than other types of websites. In fact, ads on magazine sites generate twice as much aggregate attention as other types of quality digital display

#financialfortunes #magazinemedia #attention #advertising

[Magnetic @MagneticMedia]

.@bauermedia’s Lauren Holleyoake shares how @Huggies found a great brand fit when it partnered @GraziaUK’s parenting community The Juggle

#financialfortunes #magazinemedia #attention #advertising

[Magnetic @MagneticMedia]

According to the Centre for Business & Economics Research, Britons have saved up £129bn and are planning on spending £50bn of it with the rest being saved or invested

#financialfortunes #magazinemedia #attention #advertising

[Magnetic @MagneticMedia]

TGI shows where we plan to spend some of this money. Unsurprisingly holidays top the list, followed by our homes and gardens. Tech and luxury brands are also high on the agenda

#financialfortunes #magazinemedia #attention #advertising

[Magnetic @MagneticMedia]

Join us Weds 23 June as we share new work by Kantar that reveals how much people have saved over the last 12 months and where they plan to spend some of this money.

Also hear from Money Week, Hearst, Dennis, Immediate, and Bauer

Register > https://t.co/PbqipcrMkX

[Magnetic @MagneticMedia]

Financial fortunes: changing consumer attitudes to spending and saving in 2021. Sign up to hear new Kantar insight, June 23 > https://t.co/PbqipcrMkX

#attention #trust #context #magazine #advertising

[Propeller Group @propellerites]

Bigger salary means bigger appetite for magazine sites, latest data by @MagneticMedia and expert comment from @suetodd2 https://t.co/NeiFYCqAdP @MediatelNews

[Sue Todd @suetodd2]

It’s good to see the debate around this gaining more ground

[Magnetic @MagneticMedia]

Attention’s tipping point: far away & yet near. Dominic Mills on what it takes to put attention back at the heart of media planning and buying strategies > https://t.co/WP4eYaIajB

@MediatelNews