Sales teams are the best representatives of your brand. Make sure they’re prepared to succeed by following the principles laid out in our latest blog from Sullivan’s @NicoleFerry, and Peter Tuborgh from @Templafy. Read more: https://t.co/3qJFEWzMbO #SalesEnablement#B2BMarketing
Designed for NYC's digital billboards, American Express launched motion ads for their Corporate Program to answer some of the questions employees find themselves asking while traveling for work. We’re so excited to see these go live across the city.
#oohadvertising#digital
How can you embed purpose into your employer brand? Nicole Ferry, Partner and Executive Director of Strategy, shares her tips on the latest episode of @ANAmarketers Beyond Profit podcast. Check it out: https://t.co/hPCYjMjyZp
.@Stairwell needed a brand as innovative as their cybersecurity platform. We helped them discover their brand purpose to "outsmart any attacker" and elevate their identity, website, and sales materials to prove it. Explore more of our work at https://t.co/OBBKETVyRn.
Insight Partners came to Sullivan to stand out to ScaleUp CEOs with a brand platform as unique as their investment approach. Read on to see the transformative rebrand. https://t.co/LOicem2gjy
Our work with long-term client Crown Castle highlights their position as the driving force behind the nation’s connectivity, emphasizing the impact their innovative technology has on our lives. See how their brand story set the stage for growth. https://t.co/XPMQmyN06n
We’re thrilled to celebrate 30 years! To honor this milestone, we have donated to Women of Color Connecting to help close the opportunity gap for women of color entrepreneurs. Our fearless founder Barbara Apple Sullivan makes some promises for what’s next: https://t.co/Vj877hRrDw
Our identity system for @Stanford's HAI emphasizes optimism and inclusivity, unusual for a category often visualized by robots. Check out how our work unfolded—and how the identity lives within Stanford’s ecosystem while standing for something different. https://t.co/wCTj4PuNaT
Struggling to stand out in a complex or commoditized category? You’re not alone. Read on for Nicole Ferry’s thoughts about how brands can look beyond product-level benefits to uncover authentic differentiators. https://t.co/AN4oRkYfWl
As a woman-owned business, we’re proud of our firm’s diversity and inclusion initiatives—and believe transparency will hold us accountable to our commitment. Learn more about where we’re headed from our Founder & Managing Partner, Barbara Apple Sullivan. https://t.co/O6IfeyZycV
As the financial services industry continues to elevate women, Nancy Schulman shares our latest insights from marketing to this powerful audience. https://t.co/Wh5bB91jxZ
Leah Kiel shares the innovative approaches we’re taking to help our clients level up their virtual recruiting and sales efforts. Click below to learn more.
https://t.co/n52Kr9Opuk
With thought leadership on everyone’s minds, how can you be sure yours delivers meaningful business results? Read Nicole Ferry’s thoughts on how to create content that moves the needle. https://t.co/cRNKOJpCN9
@profgalloway made some compelling predictions about how universities will survive—or not—this fall. Read Nicole Ferry’s strategies for charting a path forward in the face of uncertainty. https://t.co/K39HRFLNrn
Read how the nation’s largest wireless and fiber infrastructure provider @CrownCastle is telling their story in times when reliable connectivity is needed the most here: https://t.co/IGxiYAL6rf
Congratulations to @BerlinRosen on their updated brand and sparkly new site! We loved working with such smart, dedicated, and creative people. Here's to your next 15 years!
We're proud to unveil our (first-ever) rebrand, ahead of our 15th(!) anniversary later this year.
Including:
🟡 brand new site
🟡 fresh creative identity
Check out our new site and know why we put #yourstoryaboveall.
https://t.co/8m5PhP3HIs
Less than 3 days left to vote for our #Webbys nominated
@DiscoverDuke website. Click at this link to vote and help us take home the Webby People's Voice Award! https://t.co/5UR7mCAt9g