The Sway Effect

We are an 🏆 winning network of independent agencies driving brand reputation and putting diversity, equity, and inclusion at the center of everything we do.

[The Sway Effect @SwayEffect]

Winning @PRNews Women Owned Agency of the Year for the second time in three years. #SwayEffect #grateful

[The Sway Effect @SwayEffect]

Happy #FourthOfJuly! 🇺🇸 Wishing everyone a fun, safe, and happy holiday weekend.

[Campaign US @CampaignLiveUS]

🎧 Campaign Chemistry: Walking the Work in Cannes with @4As’ Justin Thomas Copeland

Listen to the full episode: https://t.co/nZtgby7gpI

[The Sway Effect @SwayEffect]

The Sway Effect – Episode 52 with @NeshasAgenda, Founder & CEO of @HerAgenda.

LIVE from @Cannes_Lions, @JenRisi and Rhonesha Byng explore how ambition, leadership and media are evolving for women.

#SwayEffectCannes #CannesLions2026

Listen below🎧

https://t.co/M9bIIndK2m

[Shelley Zalis @ShelleyZalis]

There's no one way to look like an athlete.

That's the idea behind The National Lottery's This Girl Can campaign, which celebrates women exactly as they are: sweating, striving, showing up, and moving in ways that work for them. Not for perfection. Not for performance. For joy, confidence, community, and health.

When more women see themselves reflected in sport, more women believe they belong there. And they do. 💪

[The Sway Effect @SwayEffect]

Check out the latest epsiode of @CampaignLiveUS's Campaign Chemistry where @4As' Justin Thomas-Copeland joins @JamesonFleming LIVE from @Cannes_Lions to 'Walk the Work'. #TSEclientwork #4AsCannes

Listen below 🎧
https://t.co/sgAiR82gYR

[The Sway Effect @SwayEffect]

For today’s @washingtonpost’s AI & Tech Brief newsletter, @Appian CEO @mwcalkins weighs in on what the future of #AI governance looks like in the wake of the 180 decision from the White House to lift Claude Fable 5’s restrictions. #TSEclientwork

https://t.co/CX6q1FnOar

[The Sway Effect @SwayEffect]

Last week at Cannes, @MarketingBrew's @kelseymsutton caught up with @TheStanley1913's EMEA GM Ben James on the brand's soccer push, Messi collab, and stewarding a 113-year-old legacy into new markets #nextchapter #tseclientwork

Watch the interview below:

https://t.co/LTbnsZNdYg

[The Sway Effect @SwayEffect]

Congrats to @TheStanley1913's new VP of Product Innovation and Design, Katarzyna Schoewe, as she helps shape what’s next for the iconic brand beyond the Quencher. #NextChapter #TSEClientWork

Read more from @bizwomen's Cindy Barth below:

https://t.co/FjLGze69tX

[The Sway Effect @SwayEffect]

The Sway Effect – Episode 51 with @frankrstarling, VP & Chief DEI Officer at @cannes_lions.

#SwayEffectCannes #CannesLions2026

Listen below 🎧
https://t.co/dgA7a2WYz6

[Digiday @Digiday]

As AI becomes a bigger and broader part of the holding company model, their tech heads seek opportunity while grappling with challenges. https://t.co/TniNLM6lDW

[The Sway Effect @SwayEffect]

Recently on @CBSNews @EvynMoon visited @UnderstoodOrg's NYC office and met with @NathanWFriedman for an inside look at how employers can better support neurodivergent talent in the workplace. #DEI #TSEclientwork

Watch here👇:
https://t.co/G2BnefZGe4

[The Sway Effect @SwayEffect]

In @Inc @UnderstoodOrg's @NathanWFriedman discusses how AI can help reduce barriers for neurodivergent employees, concerns around disclosure, and the added challenges facing neurodivergent women in the workplace. #DEI #TSEclientwork

Read here👇:
https://t.co/QlTGL7CZtm

[The Sway Effect @SwayEffect]

In @Forbes @UnderstoodOrg's @NathanWFriedman discusses the fear of disclosing, continued stigma, and lack of accommodation clarity in the workplace for neurodivergent employees. #DEI #TSEclientwork

Read here👇:
https://t.co/i4CX6Rdqc3

[MM+M @MMMnews]

Live from Cannes Lions 2026: MM+M editor-at-large Steve Madden shares encounters, conversations and updates from the International Festival of Creativity. https://t.co/25aChajrB0 #CannesLions

[The Sway Effect @SwayEffect]

What does the future of creative careers look like in the age of #AI? @FIT's Jason Schupbach joined @NY1 to share how his #FITFutureForward strategy is preparing students to lead what's next. #TSEclientwork

Watch the full interview below👇:
https://t.co/49T3xMmFkc

[Digiday @Digiday]

For the first time, a growing number of CMOs are thinking about creative more broadly than creative agencies. https://t.co/nIMJg0GPbq

[The Sway Effect @SwayEffect]

Amazing week at @Cannes_Lions. ✌🏼🇫🇷 #SwayEffectCannes #TSEclientwork

[Forbes @Forbes]

Quote of the day. #qotd

[The Sway Effect @SwayEffect]

In @theofficial_ksa’s latest for @Inc, @Appian proves ‘boring AI’ is how enterprises win. @mwcalkins, @AppianCTO and Jake Rank break down ‘East Coast AI’ alongside @CIBCMellon’s Mal Cullen and data from @HarvardBiz. #TSEclientwork

https://t.co/4aQhyaNvMq

[Kyle O’Brien @kobrie]

Always great to talk with Justin. Excited about the 4As’ future! Cheers!