@TaylorLorenz YouTube's 'Beacon' Campaign - the first marketing campaign promoting specific Creator channels vs the platform as a whole. An effort to shift public opinion toward YT's "premium content" in 2015. this was pre YouTube Red. I believe spearheaded by @v_ness
A four point plan for New York:
- Jake Paul to Gracie Mansion
- Mr. Beast gives away $1 pizza
- Nationalize BuzzFeed
- PewDiePie hooks an XBOX to Times Square digital billboards
Having 9/11 flashbacks when the media reports kept getting worse until everyone realized we were in the midst of an actual crisis and this was history in the making.
Cannot be understated how big a move this is. WarnerMedia is essentially saying that streaming is its MOST important platform going forward, pandemic notwithstanding
A Biden presidency w/a narrow GOP majority in the Senate is not half a loaf. It's the loaf. I'd be happier if Ds had flipped the Senate -- to mix baked-goods metaphors, that would be icing on the cake. But this still will make an enormous difference in Americans' lives 1/
Empower the next generation of female leaders with insight and advice from these executives who have done it themselves. Tune in on Tues 11/2 at 12PM PT. Sign up now!
I prefer TV stations that DON'T simultaneously air a Town Hall for a coward who refused to debate his opponent.
I'll be watching @ABC tonight.
Never again, @NBC.
#NBCBlackout
Smart move by Senator Harris. Judge Barrett, who never tried a case, was so intent on lecturing a professional trial prosecutor about judicial canons that she didn’t see the trap until after she fell for it.