This is a great story and a great topic but I want to give credit to where I saw the first deep dive: This newsletter with 36K+ subscribers. After the newsletter post from Eliza McLamb ran, the marketing agency that's been running bots for these propped-up musical artists changed its website.
Can't link because Twitter buries newsletter links, but highly recommend following her.
Nicole Kidman revealed that she's training to become a death doula, a non-medical companion who helps support people navigating death, loss and mortality.
βAs my mother was passing, she was lonely, and there was only so much the family could provide. Between my sister and I, we have so many children and our careers and our work, and wanting to take care of her because my father wasnβt in the world anymore, and thatβs when I went, βI wish there was these people in the world that were there to sit impartially and just provide solace and care.β So thatβs part of my expansion and one of the things I will be learning."
https://t.co/f19CN1sUZA