Broadly, there’s only two kinds of real estate.
A) Good real estate you’ll keep
B) Decent real estate you’ll improve
You buy A because you’ve got incredible conviction in the market and time on your side.
You buy B because you’ve got incredible conviction that people will want the new and improved version of the thing, and you’ve identified one or two critical levers within your control that will drive that outcome.
Anything else is just conversation.
Real estate has two phases
First phase: say yes to everything. Every coffee, lame networking mixer, every property tour. You have no idea which one changes your life.
Second phase: say no to almost everything.
On any given 10 year time horizon, you’re likely to have:
2 great years
6 ok to good years
2 very tough years
These variations could be due to rates. Rents. Inflation. The market. Internal company issues. Personal life issues. Or some combination.
Your Goal?
• Have the flexibility to capitalize when it’s great
• Operate well when it’s ok
• Have sufficient buffer when it’s tough
Underwrite, buy, finance, and maintain liquidity accordingly.
The ability to quickly reset and recover. From a bad interaction. From a bad day. From a missed workout. From a poor decision. You can start over whenever you want. You can't always control what happened, but you can control how long you carry it.
Rule 1 of investing:
If the deal starts to feel tight or like something is off — don’t do it.
It’s different than the new deal nerves.
It’s when you’re rushed or noticing everything has to go right (it won’t).
Trust the numbers AND your gut.
My partner and I were talking about this very thing last night. You don't have to swing at every pitch. Stay in the game, operate well, and wait for the right one to come along then swing at it like mad.
Careers (and entrepreneurial journeys) are not linear.
You expect them to be but they aren't.
Sometimes you end up making little progress for several years and then you make several years of progress in 6-12 months.
That's just part of it.
The important part is staying in the game so you can allow those periods of hyper growth to occur.
I know many people who have experienced this.
One good year sets them 5+ ahead.
@sweatystartup Totally concur! Had this experience in my late 20’s. You can’t focus on building a company, which requires a long term approach to succeed, when the lights aren’t on at home. Facts.
We are targeting R100M in properties in the next 18 months. Not comparing ourselves with anyone, running our own race. Comparison is indeed the thief of joy, well said!
Our real estate fund is targeting $100M in properties.
The funny thing is, when people I run into in the real estate world in New York City hear this, I see the look on their faces:
“What a cute little fund,” they think.
Many folks here commonly target individual properties that are over $100M each, so the thought of an entire fund with the same target as just one of their properties is, well, Mickey Mouse stuff to them.
And the thing is, they’re running into people who think their tiny little $100M purchases are hilarious.
Yes, of course, comparison is the thief of joy. Everyone knows that, and the wise don't partake in that unwinnable game.
But if you’re in the real estate business, one of the greatest advantages of living in New York City is that it’s perhaps the most financially humbling place in the world.
And if you want to succeed, humility is an ingredient you simply must have.
If you start thinking you’re great or special, you risk complacency—a grave and unforgiving mistake.
When you get cocky, you start cutting corners. Your level of preparation diminishes. You take your hand off the steering wheel a bit, and you start taking a whole lot more risk than you realize.
Thinking they’ve reached invincibility has been the downfall of countless folks who had previously achieved immense success.
In this business, the moment you think you’re a big shot, you’re done.
Maintaining humility no matter what is the ultimate hack -- and it's among the gifts of living in New York City.
The day I saw $100,000 in my checking account is the richest I’ve ever felt.
I remember thinking “I can make no money for 3 years and still be okay”
It had a huge difference on my daily life.
Ignore what others say.
Work as hard as you can to get there.
Then you can breathe.