Chirag “JOSH” Taneja

3x Entrepreneur, Curious abt human psychology. Way to heart is thru stomach. RF over RAFA. Love numbers rather than alphabets. sucker for soups.

[Chirag “JOSH” Taneja @tchirag]

@kushgrwl @theliverdoc What made u do the switch? And what practice worked esp with friends and family?

[Vinod Chendhil @vinodchendhil]

This is wrong at so many levels.

Hope the GOI brings in regulations to control this random banning of legitimate biz.

[Aman Gupta @amangupta0303]

From 'Hum bhi bana lenge' to 'Tum bhi bana loge'.

I've always said: The best of my bets aren't in companies. They're in founders. That's what happened with Chirag Taneja.

When he first told me what he was building, GoKwik was much smaller. But his conviction wasn't.

While everyone was chasing more traffic, he was obsessed with a different question: ‘Why are brands losing customers they already paid to acquire?’

Over the years, I've watched that obsession turn into a company that's helping thousands of brands convert better, reduce friction, and grow faster.

More importantly, I've watched Chirag Taneja and his team execute. Relentlessly.

So, when he called and said, ‘Let's do GoKwik's first brand campaign together’, it was a pretty easy yes.

Kyunki @gokwik se zyada quick? Chance hi nahi hai boss. 😉

Had a blast shooting this one. Check out the film.

@tchirag

[Chirag “JOSH” Taneja @tchirag]

@ganeshsonawane Let’s go. Any indicators which you are tracking?

[Chirag “JOSH” Taneja @tchirag]

There's a small ritual every founder has and nobody talks about.

Waking up and opening ur slack, whatsapp, dashboards with a lot of anxiety to confirm whether everything is alright and how was yesterday.

We got you covered on this. Now daily briefs on conversion rate, AOV, Prepaid%, Retention Revenue etc all on whatsapp at your preferred time.

@gokwik

[Chirag “JOSH” Taneja @tchirag]

@ganeshsonawane @grok Wow. Let me try boss

[Chirag “JOSH” Taneja @tchirag]

@Ajain112 😥

[Chirag “JOSH” Taneja @tchirag]

@Pinelites @RohanPaliwal7 @nischalsharma_ Emails work now? Isn’t it WhatsApp in India

[Chirag “JOSH” Taneja @tchirag]

@ganeshsonawane @immasiddx Do ppl still use wallets 🫣 - or is it trend reversal

[Chirag “JOSH” Taneja @tchirag]

@Ajain112 It will definitely have an impact. Kwiker processing times has a direct correlation to delivery rates

[Chirag “JOSH” Taneja @tchirag]

@Rahul_J_Mathur Customisation is a service and hence scale becomes a ceiling.

Has anyone tried charging say 10,000 for 10 pants where 1 pant is 2,000 let’s say.

[GoKwik @gokwik]

CR just dropped. Analyst is "looking into it." Six tabs open. Still no answer.

This is what Kwik AI was built for. 👇

"Why is my checkout conversion rate dropping?"
Ask it. Get the diagnosis. In seconds.

🔗 https://t.co/tQNrk9mVgl
#KwikAI #GoKwik #D2C #EcommerceIndia

[GoKwik @gokwik]

3 things UK eCommerce brands kept bringing up at #eCommLive:

↳ Checkout friction is still killing conversions
↳ WhatsApp is massively underused as a revenue channel
↳ Retention beats acquisition every time, in every margin environment

Sound familiar? This is what GoKwik is built for.

[GoKwik @gokwik]

Your team opens 6 tabs to answer one business question.

Kwik AI ends that.

One chat. Ask anything about your D2C brand.
Get the answer across your full stack in seconds. ⚡

[GoKwik @gokwik]

𝐄𝐯𝐞𝐫𝐲 𝐝𝐞𝐜𝐚𝐝𝐞 𝐡𝐚𝐬 𝐚 𝐦𝐨𝐦𝐞𝐧𝐭 𝐰𝐡𝐞𝐫𝐞 𝐝𝐢𝐬𝐜𝐨𝐯𝐞𝐫𝐲 𝐠𝐞𝐭𝐬 𝐫𝐞𝐰𝐫𝐢𝐭𝐭𝐞𝐧.
Search had one. Mobile had one. 𝐓𝐡𝐢𝐬 𝐢𝐬 𝐨𝐮𝐫𝐬. 🚀

𝐈𝐧𝐭𝐫𝐨𝐝𝐮𝐜𝐢𝐧𝐠 𝐊𝐰𝐢𝐤𝐆𝐄𝐎 🧠
The 𝐩𝐫𝐨𝐝𝐮𝐜𝐭 𝐭𝐡𝐚𝐭 𝐬𝐡𝐨𝐰𝐬 𝐲𝐨𝐮 𝐰𝐡𝐞𝐫𝐞 𝐛𝐫𝐚𝐧𝐝𝐬 𝐠𝐞𝐭 𝐜𝐢𝐭𝐞𝐝, 𝐰𝐡𝐞𝐫𝐞 𝐭𝐡𝐞𝐲 𝐝𝐨𝐧’𝐭, 𝐚𝐧𝐝 𝐰𝐡𝐞𝐫𝐞 𝐭𝐡𝐞 𝐫𝐞𝐚𝐥 𝐠𝐫𝐨𝐰𝐭𝐡 𝐨𝐩𝐩𝐨𝐫𝐭𝐮𝐧𝐢𝐭𝐲 𝐢𝐬.

📆 𝐎𝐧 𝐌𝐚𝐲 15, 𝐃𝐞𝐥𝐡𝐢 📍, 𝐰𝐞’𝐫𝐞 𝐛𝐫𝐢𝐧𝐠𝐢𝐧𝐠 𝐭𝐨𝐠𝐞𝐭𝐡𝐞𝐫 𝐚 𝐜𝐥𝐨𝐬𝐞𝐝 𝐫𝐨𝐨𝐦 𝐨𝐟 𝐨𝐩𝐞𝐫𝐚𝐭𝐨𝐫𝐬, 𝐚𝐠𝐞𝐧𝐜𝐢𝐞𝐬, 𝐚𝐧𝐝 𝐩𝐚𝐫𝐭𝐧𝐞𝐫𝐬 𝐬𝐡𝐚𝐩𝐢𝐧𝐠 𝐭𝐡𝐞 𝐧𝐞𝐱𝐭 𝐜𝐡𝐚𝐩𝐭𝐞𝐫 𝐨𝐟 𝐃2𝐂.

This is not an open event.
𝐈𝐧𝐯𝐢𝐭𝐞𝐬 𝐚𝐫𝐞 𝐥𝐢𝐦𝐢𝐭𝐞𝐝. 𝐀𝐩𝐩𝐫𝐨𝐯𝐚𝐥𝐬 𝐚𝐫𝐞 𝐜𝐮𝐫𝐚𝐭𝐞𝐝. ⚡

𝐌𝐨𝐬𝐭 𝐬𝐞𝐚𝐭𝐬 𝐚𝐫𝐞 𝐚𝐥𝐫𝐞𝐚𝐝𝐲 𝐭𝐚𝐤𝐞𝐧.
𝐈𝐟 𝐲𝐨𝐮’𝐫𝐞 𝐬𝐞𝐫𝐢𝐨𝐮𝐬 𝐚𝐛𝐨𝐮𝐭 𝐬𝐭𝐚𝐲𝐢𝐧𝐠 𝐚𝐡𝐞𝐚𝐝 𝐨𝐟 𝐡𝐨𝐰 𝐝𝐢𝐬𝐜𝐨𝐯𝐞𝐫𝐲 𝐢𝐬 𝐜𝐡𝐚𝐧𝐠𝐢𝐧𝐠,
𝐲𝐨𝐮’𝐥𝐥 𝐰𝐚𝐧𝐭 𝐭𝐨 𝐛𝐞 𝐢𝐧 𝐭𝐡𝐚𝐭 𝐫𝐨𝐨𝐦.

𝐑𝐞𝐪𝐮𝐞𝐬𝐭 𝐲𝐨𝐮𝐫 𝐢𝐧𝐯𝐢𝐭𝐞 𝐛𝐞𝐟𝐨𝐫𝐞 𝐰𝐞 𝐜𝐥𝐨𝐬𝐞 𝐫𝐞𝐠𝐢𝐬𝐭𝐫𝐚𝐭𝐢𝐨𝐧𝐬. 🔥
https://t.co/8qitPmOpzg

[GoKwik @gokwik]

A D2C brand's cart recovery was "working."

19% recovery rate. Green dashboard. Happy team.

GoKwik AI looked closer.🤖

Here's what it found

[Chirag “JOSH” Taneja @tchirag]

@cm3positive @Ajain112 Thanks buddy. We do have a similar program - it was 0-1 last year now it comes bigger n better

[Chirag “JOSH” Taneja @tchirag]

@KanishDigital That’s exactly why we’ve built 20+ deep integrations sending data back to Meta, GA4, Klaviyo, and more plus a robust dashboard of our own to ensure brands never lose sight of their conversion metrics. Always looking for ways to bridge these ecosystem gaps!

happy to dive deeper

[Chirag “JOSH” Taneja @tchirag]

@KanishDigital Valid observation, Kanish. Currently, Shopify’s internal reports are optimized to capture data only when the checkout happens through their native flow. As of now, there isn't a mechanism that allows Indianised checkouts to pass funnel/ attribution data back to their nativedash