thebearchitects

Award-winning, behavioural insight, research & strategic consultancy. We get to the deeper drivers of human behaviour to help clients connect with people.

[thebearchitects @thebearchitects]

We are are super proud to have received 3 @TweetMRS #Awards!

Big shout out to our teams in AUS, UK, China, and US who have delivered award winning results in every one of the 10 years we have been in business.

The Behavioural Architects clearly deliver results.

[thebearchitects @thebearchitects]

To read more about our work and awards check out our blog post:
https://t.co/7ktrBWUOyF

#sustainability #socialimpact #behaviouralscience #marketresearch #Awards

[thebearchitects @thebearchitects]

We are are super proud to have received 3 @TweetMRS #Awards!

Big shout out to our teams in AUS, UK, China, and US who have delivered award winning results in every one of the 10 years we have been in business.

The Behavioural Architects clearly deliver results.

[MRS @TweetMRS]

The @AQRUK judges Highly Commended @thebearchitects. Well done! #MRSawards

[MRS @TweetMRS]

The new MRS Award for Sustainability Research, sponsored by @zappi_io, goes to @thebearchitects and NSW Department of Planning and Environment for a fantastic example of the ability of behavioural research to influence and change perceptions for the greater good. #MRSawards

[MRS @TweetMRS]

The 2022 Liz Nelson Grand Prix for Social Impact goes to @thebearchitects and NSW Department of Planning and Environment. This phenomenal project also won the Sustainability Research Award and will have a profound influence on how public bodies engage communities. #MRSawards

[thebearchitects @thebearchitects]

@katy_milkman @jeffreylinder Thank you for the context. It wasn't clear from the tweet. Yes, agree, definitely a time and place for both. Both very much needed.

[Research-live.com @researchlive]

From the latest @ImpactMRS, as behavioural science grows in popularity, Crawford Hollingworth examines some of the common errors made when trying to solve behavioural challenges:

https://t.co/1ebHB3KTAV #mrx

[Impact Magazine @ImpactMRS]

As behavioural science grows in popularity, Crawford Hollingworth examines some of the common errors made when trying to solve behavioural challenges:

https://t.co/pGSLMwPJtw #mrx

[thebearchitects @thebearchitects]

@amyjccuddy Just finished High Conflict by Amanda Ripley @amandaripley

[thebearchitects @thebearchitects]

Read our article on the FCA #ConsumerDuty here: https://t.co/43M50md0rd

[thebearchitects @thebearchitects]

The @TheFCA Consumer Duty will come into effect in less than 9 months, which means firms need to act now.

Our new article, published by @TheMarketingSoc, discusses how the guidance is grounded in #behaviouralscience and how it can be used to ensure better outcomes for consumers.

[thebearchitects @thebearchitects]

We are super proud to be a Finalist for the AQR Qualitative Excellence Award!

[thebearchitects @thebearchitects]

We are proud to be one of the finalists for the Research Effectiveness Award chosen by @ResearchOz!

The award in the Public Policy/ Social Impact category is given to case studies which show a strong connection between the research and the outcomes.

#mrx #behaviouralinsights

[thebearchitects @thebearchitects]

Why do we accept sales tactics such as pressure selling, hidden charges and fake reviews when shopping online - when we wouldn't on the high street?

Find out about our behavioural insights from our research with the @CMAgovUK.

#mrx #behaviouralscience #deceptivepatterns

[Research-live.com @researchlive]

Good behaviour: Lessons from the Behavioural Science Summit https://t.co/hIZzQcOYbp #mrx #marketresearch

[thebearchitects @thebearchitects]

Let’s be honest, sometimes we all lie a little.

Our new guide, published on @WARCEditors, dives into what #BeSci tells us about this human tendency to lie and how we can use these #insights to encourage more honest behaviour.

Check out the guide here: https://t.co/Fs9KrwfKSK

[thebearchitects @thebearchitects]

We are thrilled to be shortlisted for two #MRSAwards: the @AQR Qualitative Excellence Award and the @TweetMRS Award for #Sustainability Research for projects where we applied our #behaviouralinsights to inform sustainable behaviour change interventions.

Proud of our team!

[thebearchitects @thebearchitects]

We worked with the team at @newscorpaus and its new publication the Oz, to apply the model and rank Australia’s top 100 #socialmedia #influencers based on their influence on their followers’ behaviours.

Check out The Influence Index here: https://t.co/dHlRJnMWh0

[thebearchitects @thebearchitects]

#BeSci can give more insight into the true indicators of #influence, beyond someone's number of followers. ​​

Together with News Corp Australia, we developed a new model to determine how influential a creator actually is.

Read here: https://t.co/1MUO8mBrO4

[thebearchitects @thebearchitects]

We also developed the idea of 'Influence Elasticity’ - the extent to which influence can stretch from the influencer's main category into many other networks. These insights are key to giving a deeper understanding and depth of the ever-growing industry of social media influence.

[thebearchitects @thebearchitects]

We use #behaviouralscience-based indicators of influence, measuring reliability, expertise, trustworthiness, attraction, content prominence, and content frequency.

These variables have previously been ignored but are key in determining the true influence of an #influencer.