Lower Street

We make podcasting easy for brands. Skip the "awkward years" & launch a great series right away.

[Harry Morton @podcastharry]

The Sunday Times broke the news that we have bought Pacific Content, the biggest name in branded podcasting.

It's an incredible feeling as a bootstrapper, so here's the story and what's happening next:

[Sam Parr @thesamparr]

I'm not being paid for this, they've not asked for it...I'm only sharing because I'm a happy customer:

LowerStreet produce MoneyWise. @podcastharry is the founder.

They are SO good and make making a narrative podcast SO easy.

If you're a bigger company looking to make a pod, they have my recommendation.

[EarBuds Podcast Recommendations @EarbudsPodCol]

Thank you to @TheLowerStreet for supporting EarBuds!

Attend their upcoming Brand Podcast Virtual Summit on Jan. 24.

This event brings business thought leaders & podcast experts together to give you all the tools to make your brand podcast a success.

https://t.co/gF2nl7AqO2

[Lower Street @TheLowerStreet]

@EarbudsPodCol Thanks! It’s going to be awesome! 🎤🚀

[Lower Street @TheLowerStreet]

@matt Thanks Matt ❤️

[Matt Deegan @matt]

Creating branded podcasts that resonate is tough! The talented bods at @TheLowerStreet have put together a good, free, online event next Wednesday to help you if you're in that world:

https://t.co/kgtZ8IXu1l

[EarBuds Podcast Recommendations @EarbudsPodCol]

Also in our newsletter:

The first Brand Podcast Virtual Summit organized by Lower Street will be hosted on January 24.

This event brings business thought leaders and podcasting experts together to give you all the tools you need to make your brand podcast a success.

[Lower Street @TheLowerStreet]

@SteveStewartMe Thanks Steve! It’s available on demand if you want to catch up after by the way :)

[Steve Stewart | #PodcastEditor 🎧 @SteveStewartMe]

Interesting: @TheLowerStreet is putting on a #virtualsummit about Brand Podcasts.

Register for free to learn the strategy to develop/launch/grow a successful brand podcast from the industry’s experts: https://t.co/pCsNdza9Lp

Unfortunately I'll be headed to Podfest that day.

[Sounds Profitable @SoundsProfNews]

Don't forget to register for the free Brand Podcast Virtual Summit coming January 24th, brought to you by @TheLowerStreet! Speakers and sessions were just announced today, check them out on the Brand Podcast Summit site!

[Lower Street @TheLowerStreet]

How do we measure ROI for our podcast?
👇

[Signal Hill Insights @SH_Insights]

Yes, you CAN measure ROI for branded podcasts. Listeners value the gift they get when a brand presents them with a podcast they enjoy. Thanks @pacificcontent @jar_audio @TheLowerStreet

[Signal Hill Insights @SH_Insights]

Yes, you CAN measure ROI for branded podcasts. Listeners value the gift they get when a brand presents them with a podcast they enjoy. Thanks @pacificcontent @jar_audio @TheLowerStreet

[Transistor @TransistorFM]

How do you reach corporate key decision-makers using podcasts?

The folks at @TheLowerStreet have a new report out.

You can download it here:
https://t.co/qYLO5i5m35

[Lower Street @TheLowerStreet]

@themediamentor Thanks for the share! Please note that these are rolling applications. We are not actively hiring for these rolls right now but when we are (soon), we pull from the pool of candidates who have applied. We will get back to everyone regardless :)

[Lower Street @TheLowerStreet]

We love you Arielle! And we love this list 👇

[Arielle Nissenblatt (sounds like 'this & that') @arithisandthat]

🚨Trend alert: podcasts about podcasts📈

I’ve come across a bunch of podcasts discussing other podcasts or recommending other shows in the past few weeks. See below for artwork!

This is a good thing! If we can help more people discover their next fav show, the industry grows.

[JAR Audio 🎙 @jar_audio]

Our CCO, Jen Moss, sat down with @zaidiafatima of @inc_quill, @podcastharry from @thelowerstreet, and @JamesCridland of @Podnews at @PodcastMovement to give out their best tips for creating a successful #Podcast. 😍

#PM2023 #PodcastMovement #BrandedPodcastingTips

[Harry Morton @podcastharry]

I’ve spent 6 years working with some of the biggest businesses in the world to create this guide.

And it’s yours for free.

My 9 go-to strategies for growing B2B podcasts.

Like this post and comment ‘Grow’ and I’ll DM it to you.

(Must be following so I can DM)

[The Podcast Book Club @PodBookClub]

The final episode of season one is almost here!

The gang investigates a tiny breed of dog, looted artefacts, and The Simpsons (briefly) in our season finale.

Know what we're talking about? Tune in, and find out! https://t.co/LmUuFcdgfn

[The Podcast Book Club @PodBookClub]

@TheLowerStreet It's 30 for 30!!

For ESPN, Wil Wheaton chronicles the rise of Madden, the now ubiquitous American football video game.

This one's all about narrative storytelling, making difficult cuts, and knowing your audience.

Check it out! https://t.co/LmUuFcdgfn

[The Podcast Book Club @PodBookClub]

Game 5 is almost here!

Ok, the blurring on the artwork isn't perfect. Only half-points if you guess this one.

The gang are getting their heads in the game for the next episode, as we investigate the birth of an all-American classic!

Tune in! https://t.co/LmUuFcdgfn