ASH®

Brand builder. Strategist. Founder of @wemotif, @Forbes Council Member. Driven $1.679B+ in GMV. I don’t sell ads I build brands people can’t hate but love!

[ASH® @thtisash]

If every ad platform shut down tomorrow, would your brand survive?

If not, you don’t have a brand—you have a paid traffic addiction.

Most marketers aren’t building brands. They’re just funding ad platforms.

Here’s how to build a brand that sells without ads. 🧵👇

[ASH® @thtisash]

@JohnMRoman What are some of the first systems you'd recommend building to start distributing that knowledge effectively?

[ASH® @thtisash]

@stan_peev The 'big yellow ones' requirement is too good.

[ASH® @thtisash]

@suno when you gonna resolve my billing issues? Its been a week?

[ASH® @thtisash]

"From a distance, it sounds like partnership. Up close, it functions like a commission-based ecosystem where agencies compete to prove loyalty to the platform rather than the merchant." https://t.co/KTcbYPuoS0 via @wemotif

[ASH® @thtisash]

@Nolson5 @Shopify @ShopifySupport Checkout was down too later

[ASH® @thtisash]

And I wanna never see the brag about best “checkout” best commerce @Shopify you’re not! Just ruined in an important day!

[Nate Olson @Nolson5]

Hey @Shopify @ShopifySupport you need call this outage like it is... a full blown major outage! People can't get into their admin, POS is down, can't fulfill orders, etc.

Degraded performance is just to try and protect your 3 9's of uptime. Quit lying to the customers, we don't care about your uptime. We care about the truth. MAJOR OUTAGE!

[ASH® @thtisash]

@cryptofergani 5M

[ASH® @thtisash]

@nathan_covey @iamshackelford I am praying to God that your code didn’t make it down!

[ASH® @thtisash]

@iamshackelford Nah man partially checkout is also down

[ASH® @thtisash]

@humrashid I think checkout is also down now! Might be a marketing stunt 😂

[ASH® @thtisash]

@harleyf Finishing strong…

[ASH® @thtisash]

Plz fix asap @whop @jsharkey @baked_dev @cnrstvns @lisanalgaib

I was on https://t.co/pQ9LyiOPGw

For the love of god, help me 🙏

[Jahangir Alam @Jahangir503]

🚀 Introducing EmbedUp – now live on the Shopify App Store!

Turn any blog or website into a sales channel:
✅ Embed products anywhere
✅ Sell bundles or single items
✅ Instant checkout
Create. Embed. Sell. 🔗 https://t.co/FWQIJc5V9Z

#Shopify #Ecommerce #EmbedUp

[ASH® @thtisash]

Weak marketers talk about “product market fit”

[Chinmaya Shankar @classicchins]

okay, so bought this premium domain a while ago for an idea.

but now changed my mind
I am thinking of selling it

PS: looking for serious buyers!
Do repost, tag those who might find this useful.

[ASH® @thtisash]

If your business dies when Meta goes down for 6 hours…
You never had a brand.
You had an ad dependency.

[ASH® @thtisash]

Performance marketer flex:
“We scaled to $2m/month with 2x ROAS.”

Cool.
Where’s the brand now?

Dead. Forgotten. Replaced in 2 scrolls.

[ASH® @thtisash]

10. Rock bottom was my foundation.

My overdose?
My awakening.

Most founders optimize for investor metrics.
The smart ones optimize for *life* metrics.

You’re not breaking down.

You’re falling into place.

What rock bottom moment changed your business forever?

[ASH® @thtisash]

🚨 September 2022: I overdosed.

And saved my $1.5B business.

Sounds crazy?

Let me explain 🧵

[ASH® @thtisash]

9. Today, we grow full brand ecosystems.
Not ads.
Not hacks.
Not BS.

We build legacies.