Hey Laundromat-owners!
Want more customers like hair salons and massage therapists?
I've built a sales process and a tool just for you in @NotionHQ!
This video will give you a sneak peak ๐ ๐
(Link in bio for access)
https://t.co/EQvDcQddkM
Marketing expert @sabrisuby:
"A business owner is someone who gets...stuck on the hamster wheel of activity..."
"A business builder is an entrepreneur with a strong focus on sales and marketing."
๐ Resource: Sell Like Crazy
โ Benefit: Get more b2b laundry customers
@DaveLMMenz Absolutely love my fellow countryman, Dr. Peterson!
We've got our annual planning meeting this weekend.
We'll be revisiting core values and stripping anything that's not core or redundant.
Over the many years you've been in business, Dave, have you revisited core values?
@DaveLMMenz ๐
I like how you've boiled this down to the most potent 3 things.
We're trying to do the same with our team. I knew we succeeded when we took on a huge (for us) contract, short-staffed too and the rest have still been able to pull it all together!
@gregisenberg These are great ideas!
I like the Spotify for work in progress. People could even "fund an album" and potentially get something out of it like free tickets to the release concert, maybe a percentage of proceeds from streaming revenue, maybe free merch.
3/COST
Optimize manpower.
Drivers, routes & production staff. Analyze performance and be alerted when you fall below target. AI analyzesand recommends pay based on speed, quality and other factors.
It's worth paying A-players 30% more if they produce 70% more than average.
TL;DR - 4 tips from Steve Larsen that will change the way you see growth in your business
โข Acquisition
โข Monetization
โข Ascension
โข Continuity
If you found this thread valuable:
1. Toss me a follow for more threads on growing your laundry business โ @tracking_david
Steve Larsen is known for being "The Offer Guy"
In 2021, he put together a masterclass on entrepreneurship called Offermind.
These 4 concepts should challenge the way you plan to grow your small business.
Here are the 4 ways to grow your business: ๐งต๐
Tip #4: Charge More Frequently (CONTINUITY)
How?
Give customers inventive to use your service weekly.
Maybe guarantee pick up and delivery slots + slight discount off retail pricing.
For example, we had a baseball team and guaranteed game-day readiness for their jerseys.