.@dualentry raised $90M to build the modern, AI-native ERP and came out of stealth in October.
Within a week of evaluating social tools, they'd already ditched Buffer and switched to Ordinal.
@dualentry As a team working in a regulated industry, social wasn't just about vibes. They needed:
→ Approval workflows across finance, legal, and partnerships
→ 15+ person employee advocacy program
→ 5 channels managed from one dashboard
→ Native video posting with SRT captions
Our rebrand to Ordinal represents our commitment to this new reality - where social strategy is business strategy, where every post has purpose, where chaos becomes system.
𝗪𝗲𝗹𝗰𝗼𝗺𝗲 𝘁𝗼 𝗢𝗿𝗱𝗶𝗻𝗮𝗹. 🚀
https://t.co/78HcEuPrll
𝗔𝘀𝘀𝗲𝗺𝗯𝗹𝘆 𝗶𝘀 𝗻𝗼𝘄 𝗢𝗿𝗱𝗶𝗻𝗮𝗹.
We started Assembly because we believed that legacy social media management tools were built for a world that no longer exists.
Our customers showed us the future of social. They're closing deals, driving revenue, building their entire go-to-market motion on these platforms.
We realized something fundamental - social had become a real acquisition channel for companies.
⭐️ 𝗥𝗲𝘃𝗮𝗺𝗽𝗲𝗱 𝗣𝗼𝘀𝘁 𝗣𝗮𝗴𝗲
We've launched the major rehaul of the post page that combines the drafting experience and preview into one, simplifying your Assembly drafting experience.
⭐️ 𝗣𝗼𝘀𝘁 𝗣𝗮𝗴𝗲 𝗥𝗲𝗱𝗲𝘀𝗶𝗴𝗻 🤫
We're launching a major rehaul of the post page that combines the drafting experience and preview into one, simplifying your Assembly drafting experience. This is a major overhaul of our editor and app interface!