Founder at Rosé Mansion and formerly Wine Riot. Author of Rebel School of Wine (coming 2024). I create, market, and operate large pop up wine experiences.
Thank you @winebroad & @SevenFiftyDaily for the interview! Wine is a 9,000 year old industry and isn't going anywhere but companies that refuse or fail to court a new generation of consumers don't stand a chance.
https://t.co/gp5Fr9mpda
@winebroad That's how you do it! When I still did Wine Riot we hosted a booze filled, rowdy brunch for our staff on the Sunday after. Everyone had to tell their favorite story from the weekend. If they didn't have one they had to pick up the tab for 35 people! Everyone always had a story!
@megmaker@SVB_Financial@SVBWine "Media spend" is not "marketing spend." 10 wine companies own 85% of the US wine market and none of them have seen much success with media spends. Instead they spend heavily on sales and distribution channels. A majority of that beer spend is on sports for key large brands.
@amylieberfarb Shop at an independent wine store you trust and let the owner/ wine buyer get to know your tastes. You will always get the absolute best wines at the best price this way.
@devincole According to @urbandictionary, being called a "carrot" may be slang for "dildo." I think it would have been more entertaining and direct if he had just yelled, "get out of the road ya dildo" in a Boston accent of course.
@artisanswiss @megmaker For people that drink $1M+ of wine each year what's $100k investment to make sure you are buying the best? Turns out, user generated content is not journalism.
@hundredgrapes @artisanswiss @wineecon Italian Swiss Colony was popular in the 1950s in Sonoma. They arguably invented the idea of the wine tasting room pulling tourists north from SF with wine themed parties and festivals. It's a really fascinating part of CA wine history.
@nickgray It's a two way street. Put yourself in a physical position where it is easy to interrupt. Look around. Stand facing the group. If someone comes near you shoot a glance and make eye contact. Be aware of your surroundings in general.
"I then said that writing wasn't easy and wasn't fun. It was hard and lonely, and the words seldom just flowed."
- William Zinsser, the late, great writer, editor, teacher and author of On Writing Well.
@jasonchaas@dmwine@TablasCreek Now I'm imagining a world where I have 20 different boxes of quality wine from around the world and I can mix and match glasses in one night. Sounds like a lot of fun!