People+Talent @rockerbox Passionate about art, employee engagement, and sustainability. Waves at the end of zoom calls. Outside is my happy place. She/Her.
@MollySOShea someone insisted on using my full legal first name like 20 times in a 5 minute call, it was very uncomfortable especially since i don't hear it very often
Huge product launch at @Rockerbox …we’re launching MMM.
At Rockerbox we believe marketers shouldn’t be forced into picking one type of marketing measurement over another.
We believe marketers deserve access to all types of measurement so they always have the best tool for the job. Today we turned this belief into a reality.
Today we made this belief a reality.
Excited to share a huge product launch today at @Rockerbox:
Marketing Mix Modeling for the masses 💪
A short thread on the history of MMM and how we decided to approach this 🧵