To rise to the top in your area of work, there is one simple rule:
Work very hard, over a long period of time.
- Most people don't want to work
- Few want to work hard
- Fewer still will work hard over a long period of time
Elite = Doing Uncommon things
Fanta Orange was created in Italy in 1955 and in Italy it has orange juice in it. In the US it has none. American Fanta is carbonated water, high fructose corn syrup, citric acid, natural flavors, and Yellow 6 and Red 40 for the color. UK Fanta starts with water and orange juice from concentrate, gets its color from carrot and pumpkin extract, and has about a third of the sugar, 4.5g per 100ml against 12.4g in the US.
The UK version isn't clean either. It hit that sugar number by adding acesulfame K and sucralose after Britain put a sugar tax on soda in 2018.
The Italian one is a different drink. Water, orange juice at 12%, sugar, carbonation, citric acid, natural citrus flavors, acacia gum and vitamin C. The oranges are all Italian, mostly Sicily and Calabria, and Coca-Cola says it buys about a quarter of the Italian orange juice that goes into soft drinks. It still can't be called an aranciata. Italian law says you need 20% juice to use that word.
billions of years, stars dying, life surviving, generations of people meeting by chance. so much had to fall into place just for you to be alive reading this tweet. and somehow we get to be here as we build something that could transform the universe. what an absurd privilege to see what happens next.
if you have trouble getting things done, try doing them in a hurry. you should be doing things in a hurry. if you're not engaged, you're just not being urgent enough. if you're not urgent you're not trying
People who keep the right things centered & in focus, keep their most precious things offline.
Your business plans, your family, your relationships...even your most valuable thoughts.
Share superficial things,
Keep the most precious, private.
Seems pretty controversial to say these days, but if you want something...you really will have to work for it.
Hard & Relentlessly.
Opportunities don't fall from the sky, and no one will hand you things, so you've got to create it..
The only way is your own force of will.
My favorite line from Atomic Habits has been living in my head rent-free:
“It doesn’t make sense to continue wanting something if you’re not willing to do what it takes to get it. If you don’t want to live the lifestyle, then release yourself from the desire. To crave the result but not the process is to guarantee disappointment.”
Fast action, and hard conversations early, changes the trajectory of everything for the better.
Avoidance creates chaos. It breaks things.
It eats people & organizations alive from the inside out.
You want peace, alignment & momentum?
Confront every problem early.
"The world is not designed to give you a good life. It's designed to distract you from building one."
Real banger by @MattyFusaro
Put on blinders and build.
"The person who made the map...
Had no map." - Adolfo Gutierrez
Many times in life, you'll have to forge your own path. If you get really good at it, you can do incredible things.
So what if it's never been done before?
Two things to remember if you don't like your life right now...
1. "Tolerating" always becomes resentment, and resentment kills joy.
2. Overcoming hard things is actually correlated to happiness.
Pursuing what you really want may seem hard, but doing it will make you happier.
"Change is freedom, change is life. It's always easier not to think for oneself. Find a nice safe hierarchy and settle in. Don't make changes, don't risk disapproval, don't upset. It's always easiest to let yourself be governed." -Le Guin
Dare to create your own life.
People will constantly attack you in life.
One of their main weapons will be to instill in you doubts about yourself – your worth, your abilities, your potential.
They will often disguise this as their objective opinion, but invariably it has a political purpose – they want to keep you down.
It's not always bad to "burn your bridges."
Sometimes, they're not a bridge to anything positive, useful, or good.
In those cases, it can be absolutely appropriate to throw the match, burn it down, and never look back.
JUNE 1, 2001
🚨MICROSOFT CEO: OPEN-SOURCE OPERATING SYSTEMS ARE DANGEROUS
$MSFT CEO Bill Gates told lawmakers that open-source operating systems such as Linux are "going down a very dangerous path." Transcript below ⬇️
"""
The scaling of open source operating systems, I think it's going down a very dangerous path. And again, if the path continues, I think we could get to a very dangerous place.
I think it's worth saying some things on Linux that are clear to all the experts, but I want to make sure is understood by this committee, which is when you control the operating system and you're shipping it, you have the ability to monitor its usage. It might be misused at one point, but then you can push an update. You can revoke a user's license. You can change what the system is willing to run.
When an operating system is released in an uncontrolled manner, by some guy compiling his own kernel in his basement, there's no ability to do that. It's entirely out of your hands. And so I think that should be attended to carefully.
There may be ways to release software open source so that it's harder to circumvent the licensing, but that's a much harder problem, and we should confront the advocates of this with that problem and challenge them to solve it.
Finally, I'd say open source is a little bit of a misnomer here, right? Open source normally refers to smaller developers who are iterating quickly, and I think that's a good thing. But here we're talking about something a little bit different, which is a more uncontrolled release of larger systems by, again, to your point, Senator Hawley, like much larger entities that pay tens or even hundreds of millions of dollars to develop them. I think we should think of that in a little bit of a different category, and their obligations in a little bit of a different category.
"""
# on shortification of "learning"
There are a lot of videos on YouTube/TikTok etc. that give the appearance of education, but if you look closely they are really just entertainment. This is very convenient for everyone involved : the people watching enjoy thinking they are learning (but actually they are just having fun). The people creating this content also enjoy it because fun has a much larger audience, fame and revenue. But as far as learning goes, this is a trap. This content is an epsilon away from watching the Bachelorette. It's like snacking on those "Garden Veggie Straws", which feel like you're eating healthy vegetables until you look at the ingredients.
Learning is not supposed to be fun. It doesn't have to be actively not fun either, but the primary feeling should be that of effort. It should look a lot less like that "10 minute full body" workout from your local digital media creator and a lot more like a serious session at the gym. You want the mental equivalent of sweating. It's not that the quickie doesn't do anything, it's just that it is wildly suboptimal if you actually care to learn.
I find it helpful to explicitly declare your intent up front as a sharp, binary variable in your mind. If you are consuming content: are you trying to be entertained or are you trying to learn? And if you are creating content: are you trying to entertain or are you trying to teach? You'll go down a different path in each case. Attempts to seek the stuff in between actually clamp to zero.
So for those who actually want to learn. Unless you are trying to learn something narrow and specific, close those tabs with quick blog posts. Close those tabs of "Learn XYZ in 10 minutes". Consider the opportunity cost of snacking and seek the meal - the textbooks, docs, papers, manuals, longform. Allocate a 4 hour window. Don't just read, take notes, re-read, re-phrase, process, manipulate, learn.
And for those actually trying to educate, please consider writing/recording longform, designed for someone to get "sweaty", especially in today's era of quantity over quality. Give someone a real workout. This is what I aspire to in my own educational work too. My audience will decrease. The ones that remain might not even like it. But at least we'll learn something.