vrinda

vc @ titan capital, yapper, reader | views mine

[vrinda @vrindaverse]

friendly reminder that ai won’t replace you but someone using it will

[Titan Capital @TitanCapitalVC]

@mitigata, one of India's fastest-growing cyber resilience startups, has 𝗿𝗮𝗶𝘀𝗲𝗱 $𝟭𝟱 𝗺𝗶𝗹𝗹𝗶𝗼𝗻 𝗶𝗻 𝗦𝗲𝗿𝗶𝗲𝘀 𝗕 𝗳𝘂𝗻𝗱𝗶𝗻𝗴 led by @BessemerVP - with Titan Capital Winners Fund continuing our journey alongside them.

From our seed investment to this milestone, it's been incredible watching @mohitanand52, @Sarthakdubey, @morya04 and @akshitkaushik47 build a platform that's processing over 1 million security incidents a year for 800+ enterprises across banking, healthcare, manufacturing, and more.

Mitigata's AI-powered SOC + Gordon AI copilot is redefining how Indian enterprises manage cyber risk - and the global expansion to MENA and Southeast Asia is just getting started.

The funds will be used to expand the company's international presence, strengthen its AI-driven cybersecurity offerings, scale its Security Operations Centre (SOC) capabilities, and hire talent across engineering and research functions.

Proud to back the team building India's cyber resilience infrastructure.

#TitanCapital #Mitigata #CyberSecurity #AIStartup

[vrinda @vrindaverse]

One thing about AI is that it doesn’t care. The output is emotionally dead and you still need a human for storytelling. Humans have taste.

[vrinda @vrindaverse]

winning tweet on my timeline

[abhinav @abnux]

new whatsapp ceo straight outta indiranagar, we truly live in the future fr fr

[Kunal Bahl @1kunalbahl]

Want to build a successful startup? Don't go after a massive Total Addressable Market (TAM).

It sounds crazy. Most investors demand giant markets right out of the gate. But the reality is that chasing a massive TAM early on is a death sentence. Instead, the best founders look for a LAUGHABLY SMALL TAM.

When you are a young startup with limited resources, trying to boil the ocean is a death sentence. The only thing you can realistically dominate is a tiny, hyper-focused niche.

The magic happens after you win that niche. Once you build deep customer love within a laughably small TAM, those customers implicitly permit you to expand into adjacencies.

Look at how some of the successful companies scaled this exact playbook:

👶 Mamaearth: Started strictly as a safe baby products company. Once mothers trusted them, they earned the right to expand into products for mothers, then fathers, and eventually built a multi-brand personal care empire.

💆‍♂️ Urban Company: They didn't launch as an "everything home service" app. They went deep into a full-stack beauty vertical first. Once that customer love was locked in, expanding into plumbing, electricians, painting, and appliances became natural.

🏷️ Snapdeal: We started with a tiny TAM - just providing digital discount coupons for local restaurants, spas, and salons. Building trust there is what gave us the foundation to eventually pivot and expand into physical e-commerce.

🚚 Shadowfax: 8-9 years ago, they didn't try to build a massive logistics network overnight. They hyper-focused on a specific pain point: reverse logistics for e-commerce. Winning that niche gave them the runway to become a full-blown digital-native logistics giant.

💻 Unicommerce: Began with a tiny TAM - a platform just for online retailers to manage their marketplace sellers. Because those sellers loved the product, they seamlessly adopted Unicommerce's OMS and WMS when they launched. Today, it processes over a billion orders a year globally and is expanding into shipping aggregation via Shipway.

The ecosystem is full of these "Niche to Scale" success stories even in recent times:
- Beco: Moved from eco-friendly tissue papers to building the new-age Reckitt Benckiser of India.
- Anveshan: Started with premium, high-end pure ghee and is now scaling into an FMCG staples major.
- Boba Bhai: Began with bubble tea and has evolved into a QSR major with 100+ outlets, with the majority of sales now coming from food.
- GIVA: Started as an affordable silver pendant company and is now becoming the Pandora of India, expanding into gold and lab-grown diamonds.

Don’t dismiss a startup opportunity just because its day-one market looks microscopic. A small underserved TAM isn't a limitation; it’s a beachhead. If you can dominate a laughably small TAM and build fanatical customer love, the TAM will naturally expand.

@TitanCapitalVC

[vrinda @vrindaverse]

blinkit ambulance is one of the best examples of actual tech-enabled impact on ground that’s also scalable. forever a blinkit loyalist, brands for a cause have my heart 💛 @letsblinkit @albinder

[vrinda @vrindaverse]

rahman’s music, irshad’s words & imtiaz’s direction - ofc we know it’s a sobfest

[vrinda @vrindaverse]

quarter to something is the best time to set a wake up alarm for - wanna wake up at 7? set an alarm for 6:45. wanna wake up at 8? set an alarm for 7:45. idk how to explain this but it’s true

[Sameera Pant @sameeraculous]

Being in your 20s is fun because you’ll constantly stress about how to phrase a text or an email but moving countries or running a marathon sounds easy

[vrinda @vrindaverse]

how to make lungs strong again? (have moved out of ncr)

[vrinda @vrindaverse]

week 1 of moving to blr and the my peak blr moment has been running into 2 young investors from SF outside watson’s on a wednesday in indiranagar

[vrinda @vrindaverse]

no matter how long i’ve followed a creator for, if they post something that cringes me out, i would likely immediately unfollow. there is no loyalty here. tough business to be in if the customers are like me. i’m sorry in advance.

[vrinda @vrindaverse]

he’s an investment banker at morgan stanley btw

[vrinda @vrindaverse]

Constantly thinking about how real the butterfly effect is. If you hadn't made that one small decision on that exact day, everything in your life would be completely different now. Everything happens for a reason and it's crazy how every choice we make affects our future.

[Uday Kotak @udaykotak]

Google which is cash surplus, just announced an additional capital raise of $80 bn.
Google annual profit is $160 bn, last quarter $62 bn, and market cap $4.5 trillion. That is close to total profits and market cap of all Indian listed companies put together.
It’s a wake up call to all companies to invest into the future, whatever the present maybe.
Now that IPL is done and dusted, time for India to focus on business of business.

[vrinda @vrindaverse]

Infectious energy, exemplary hustle. It takes all of a heart and a soul to be a founder. Immense respect.

[Arjun @neuralunlock]

It’s pretty insane to see founders having to juggle fundraising, managing runway, making product decisions, traveling to the edges of the earth to meet customers, managing board expectations, keeping the culture alive.. all with utmost composure like everything is going to be okay.

Very few jobs have that much context switching, chaos, competing priorities, and uncertainty.

Just superhuman stuff.

[vrinda @vrindaverse]

@Ary_Mulchandani better send me your list

[vrinda @vrindaverse]

@Bhoomiarora_ can vouch for it! highly recommend her

[vrinda @vrindaverse]

@tushaarmehtaa there’s a “quiet” shift in the way…

[vrinda @vrindaverse]

@Bhoomiarora_ @Ary_Mulchandani yess ma’am <3