94% of women in Australia doubt their strengths in everyday life. Ostelin conducted the research and now all of us need to take action by helping women view and celebrate the strengths that really matter. #OstelinStrong
Me as Social Media Manager in 2014: Studies show that if you post at 11:42am on a Friday and include 2 hashtags on a post that’s exactly 156 characters it will perform 22% better!
Me as Social Media Manager in 2021: I don’t know man. This shit changes every day. I can’t keep up.
Social media managers can’t make content “go viral.”
But we know our audiences and we have a good idea of what will resonate with them and what will not.
You should trust us when we say that ain’t it.
@jsstansel Hmm I wouldn't discount it though. There's opportunities to showcase the humans behind the brand and the internal culture which builds brand over time. And then, campaign wise, I've had situations where the BTS content does better than the promo content, he-he.