On a hike in San Francisco several years ago, @photomatt recommended I read “The Tail End” by @waitbutwhy on the Wait But Why blog—if you only read one article this month, make it that one. It uses diagrams to underscore how short life really is.
Here’s just one gem: “It turns out that when I graduated from high school, I had already used up 93% of my in-person parent time. I’m now enjoying the last 5% of that time. We’re in the tail end.”
Might be time for you (and me) to rethink our personal priorities.
"We just solved football" 👀
@derekcarrqb has a game-changing idea to make it easier for NFL teams to keep their most important player for the long haul: "Legacy" Contracts 📝
Let him explain:
I don’t follow hockey, but this had me tearing up. They brought their teammate’s (who was killed by a drunk driver) kids out onto the ice with their dad’s jersey to celebrate the moment. 🥹
Goggins drops raw truth on Huberman: "You have NO idea how great you could be—you're using a fraction of what's inside."
Secret? Embrace friction from the moment you wake. No easy mornings. Pure grind.
Abuse, sickle cell, broken genetics—he turned it all into fuel. "Greatness is barbaric, obsessive, gory. It can't be written—it must be lived."
At 50: "What do you do for fun?" Doesn't compute.
Comfort is the enemy of potential.
Watch this savage 4:32 clip.
What's your daily friction? Drop it below.
David Goggins just rewired my brain on purpose.
No race. No deadline. No external carrot dangling—yet you still attack every day like your life depends on it.
Because the ultimate purpose isn’t the goal. It’s YOU.
“The main purpose in life is you,” Goggins says. If you’re hitting snooze or skipping the work, you simply don’t respect yourself enough yet. Self-betterment is the one mission that never ends.
Real pride (quiet, earned, unbreakable) becomes the engine. In a soft world, “it’s so easy to be great nowadays because most people are weak.” Lean into the suck, own the loneliness, and turn it into your superpower.
Craft your own ethos—your personal mission statement—and hold yourself ruthlessly accountable to it every morning.
Like the man said: “If you don’t stand for something, you’ll fall for everything.”
My take: In 2025, surrounded by endless distractions and quick-fix dopamine, Goggins’ message is a lifeline. True strength isn’t built chasing applause or events—it’s the invisible daily deposits into your own character account. Compound that long enough, and you become antifragile.
This 4:12 clip is pure fire. Watch it, feel it, live it.
What’s one non-negotiable line in YOUR personal mission statement?