few insights on our creative process to hit $200k day in less than 3 months:
1. traditional creative strategists are obsolete, our creative team is literally 3 editors (@argon_delta)
2. manual intent no longer exists (sort of)
with the tools that exist, we were able to step away and play 2k and geometry dash..
while all research, swiping, scripting, editing, and learning were fully automated
there is no need to waste time reading breakthrough advertising or manually trying to learn and study your customers thinking patterns
the focus for us was on optimizing and automating our entire workflow to pump out ads that are as good as whatever the top ecom brands are doing right now + focusing more on volume rather than intent to learn much faster
3. there is zero need to reinvent the wheel, swipe what works and remake for your own product.
"learning" how to make ads doesn't exist anymore
whatever people say about "you can't just oneshot ai to take a swipe and make it for urself" is false to an extent.
your ego is stopping you from handing off creatives to ai because you keep reading that it isn't good enough yet.
3. EVERYTHING is automatable with ai
there is nothing in the process of making creatives that requires human work anymore, and if you don't get ahead you will get gapped very shortly during this new meta of ecom.
may or may not talk more about this in the future
there is a LOT of gaps i'm not filling in this tweet, if you're pushing some solid rev feel free to dm me about anything i mentioned.
@ecomniqqa@mookdiditagain I have so many hours in claude code just fucking around dumping all my thoughts, systematizing all my processes. it just takes time set up but itโs the future