Xiandian Ke

#NYUDigitalMarketing

[Xiandian Ke @xiandian]

@AskRobinhood U guys suck

[Xiandian Ke @xiandian]

@AskRobinhood When???

[Xiandian Ke @xiandian]

#NYUDigitalMarketing That's the feature I've been waiting for so long. Vision can attract people real quick rather than the plain words.

[BlairZheng @DixuanZheng]

#NYUDigitalMarketing It is interesting because Apps such as Google Maps also include photos taken by diners, but for those interested in particular dishes, it sometimes be hard to match the image with a particular item on the menu.
https://t.co/7wYwjPGGJR via @DigitalTrends

[Xiandian Ke @xiandian]

I think so. This is particularly true for marketing and PR professionals because we want to reach our buyers, existing customers, and influencers. #NYUDigitalMarketing

[AdaLiang @LiangLida]

#NYUDigitalMarketing Chapter 15 talks about blogging. It's still an important tool to reach your target customers and build up your brand name.

[Xiandian Ke @xiandian]

Chapter 15: I learned that blogging is a great door for any individual or organization because it is real estate on the web that you can own. The social networks like Twitter, Linkedin, Facebook, and Google+ are different. #NYUDigitalMarketing

[Xiandian Ke @xiandian]

#NYUDigitalMarketing Voice commands are becoming second nature to us. A listener saying “Play now” when prompted by a specific audio commercial will cause the streaming service to play a playlist from the brand with commercials.

[Ad Age @adage]

Spotify debuts voice-enabled audio ads with Unilever https://t.co/BCsFfmxfWe https://t.co/cte5fIaVPJ

[Xiandian Ke @xiandian]

It generates more brand awareness and also brings up public service advertising for not driving after being drunk. #NYUDigitalMarketing

[Ad Age @adage]

Brewdog Beer hacked Waze to highlight drunk driving accidents in Brazil https://t.co/YRRx4ETvOW

[Xiandian Ke @xiandian]

Chapter 14: I learned that different social networking sites occupy a slightly different niche. For example, Facebook says that more than two-thirds of its users are out of college and that the fastest-growing demographic is those 35 years old and older. #NYUDigitalMarketing

[Xiandian Ke @xiandian]

#NYUDigitalMarketing After the public was angry on the privacy issues when using Facebook, the Tech giant finally takes action to protect its users.

[Xiandian Ke @xiandian]

#NYUDigitalMarketing I strongly agree with you. The social networking sites is an useful way to deliver information and ideas to the people who are interested in you and your products and services.

[Molly Xin @monsterxy5]

a #NYUDigitalMarketing ch.14 talks about the importance of building a social networking site as it is an efficient communication way to deliver brand information and outreach the potential audience with strong brand association.

[Xiandian Ke @xiandian]

https://t.co/s8ndnWwbrq As the users of the smart speaker increase, the ads providers would benefit more from that. You have to listen to the ads when you enjoyed the free streaming service. #NYUDigitalMarketing

[Xiandian Ke @xiandian]

That’s true. When we write something, we should think like one of your buyer personas. The simple and effective writing style is an extra point for the customer to trust and purchase your products. #NYUDigitalMarketing

[Xiandian Ke @xiandian]

This new feature really makes more interaction between the follower and the owner of the account. The data from the engagement could help the marketers to dig into the preference of their customers. #NYUDigitalMarketing

[Cathy (Xiaoqian Wang) @Cathy01096704]

#NYUDigitalMarketing For customers, the Quiz Sticker can improve the joy of using Instagram, which helps increase stickiness. To brands, they can take advantage of the quiz sticker to increase engagement with followers and effectiveness of online campaigns.https://t.co/3Qv38LQGoG

[Xiandian Ke @xiandian]

Ch13 review: I learned that if you want to write effectively, you should think like one of your buyer personas. The content that you create should be a solution to those people’s problems and people would come over for your company and your products. #NYUDigitalMarketing

[Xiandian Ke @xiandian]

https://t.co/DovX6DiuiG Marketers could pay more attention to “Dark social”. Private messaging apps like WhatsApp and Facebook’s Messenger are the classic examples, but it includes messages sent via SMS and email too. #NYUDigitalMarketing

[Xiandian Ke @xiandian]

Ch12 review: I still believe that video content offers a powerful opportunity to demonstrate the thought leadership since most people are familiar with the video medium and are used to the idea of watching a video to learning something. #NYUDigitalMarketing

[Xiandian Ke @xiandian]

@YanhuaD @businessinsider #NYUDigitalMarketing I partly agree with you, but I still think influencers are so crucial for marketing. The situation you mentioned would be startup companies.

[Xiandian Ke @xiandian]

Using the recent big hit to make noise is what we marketers are trying to do!!! #NYUDigitalMarketing Award-Winning Ads, Using Spicy Fried Chicken as Flames, Return for Game of Thrones https://t.co/fk6FZhRSO6

[Xiandian Ke @xiandian]

Ch 11 review: When people want to buy something, the web is almost their first choices coming out in their minds. The web content really influence the buying process. #NYUDigitalMarketing

[Xiandian Ke @xiandian]

#NYUDigitalMarketing That's what the current brand they should do. It shows respect for the specific group and get the positive return from that.

[Fuchs der Kuste @FuchsderKuste]

#NYUDigitalMarketing Glossier is a new brand and it hit 1 billion last months. I really like how this company shows the diversity and power of women. 3 Lessons Brands Can Learn from Glossier's Instagram Success https://t.co/Nhlbp7HqYP via socialmedia2day