yuval zimerman

Im a CoolCat

[yuval zimerman @YuvalZimerman]

When someone asks how outbound is going, what number do you actually give them?

[yuval zimerman @YuvalZimerman]

Cold email reply rate this week is either 0.45% or 3.43%, depending on whose benchmark you read (Belkins or Instantly).

Both are right. They divide by different things. Which tells you how much that number is worth.

[yuval zimerman @YuvalZimerman]

Like this one. Lots of positive replies and few calls usually means nobody answered them fast enough, or booking a time was a pain.

Rewriting the email for the fifth time won't fix that.

[yuval zimerman @YuvalZimerman]

If you're running an AI SDR right now, who reads the replies when they come in?

[yuval zimerman @YuvalZimerman]

AI SDR demos love one number: how many emails it sends per day. 10k is the usual brag.

Nobody needs 10k. I'd rather watch it pick 12 accounts and explain why those 12.

[yuval zimerman @YuvalZimerman]

How I'd set it up: the agent does the research and writes the first draft. A person reads every reply and answers the same day. If it's a small business, I'd move the chat to WhatsApp once they've answered. They check it way more than email.

[yuval zimerman @YuvalZimerman]

If you're a founder still selling past $1M, what's the one thing you do on calls you wouldn't trust anyone else with yet?

[yuval zimerman @YuvalZimerman]

I don't think that's a failure. Founders close because they know why people buy. Nobody else in the company has sat through that many calls.

[yuval zimerman @YuvalZimerman]

Then automate around the founder first. Research before the call and the follow up after it. Keep them on the calls themselves a while longer.

[yuval zimerman @YuvalZimerman]

Kyle Poyar and Maja Voje surveyed 300 B2B software and AI companies. Of the ones doing $1M to $10M ARR, 26% said the founder is still their main way of getting customers.

So a lot of founders are still closing deals after the actual job is done for the day.

[yuval zimerman @YuvalZimerman]

@arnavsawantt @CynthiaCider Scary well is the tell. They want to talk now, not at 9am. A text that lands the minute the form does, with a link to grab a call slot, keeps them warm overnight. Happy to show you the setup on a quick call if useful.

[yuval zimerman @YuvalZimerman]

Replying to a lead in 5 minutes gets you a conversation.
The second and third follow up get you the booking.
Most teams nail the first and drop the rest.
That's where the pipeline leaks.
How many follow ups does your team actually send?

[yuval zimerman @YuvalZimerman]

What does your team send in the first hour after a call gets booked? Curious if it's anything more than the invite.

[yuval zimerman @YuvalZimerman]

Everyone fixes no shows with a reminder the night before. By then most people already decided if they're coming.

[yuval zimerman @YuvalZimerman]

And when someone still doesn't show, message them the same day with a link to rebook. Wait a week and it gets awkward for both of you.