AI as Art

What if AI could be art, not just a tool? Pioneering AI storytelling platform. Living characters, evolving worlds, stories that continue when you're gone.

[Daniel @danielkcode]

About to hit $20K in revenue this month off of organic AI UGC. This is definitely the future of marketing.

[Daniel @danielkcode]

Finally hit $20k this month with one of my apps.

No point in hiring real ugc creators anymore.

[AI as Art @AIxStory]

@danielkcode Unreal!!

[AI as Art @AIxStory]

@melanie_uno @Nik_Quinn @lightspeedvp @ConnectVentures Nicole is the Goat! What great insights

[Melanie Uno @melanie_uno]

After a brief hiatus, the ICONS Communities + Podcast is back with one of the most iconic consumer investors, @Nik_Quinn

The celebrity brand whisperer & top consumer VC

Venture Partner at @lightspeedvp, now founder of @ConnectVentures

Her superpower: winning celebrities over and identifying consumer AI unicorns

We break down:
• The 4 hidden signals she looks for in billion-dollar brands
• What actually makes founders win
• How AI is reshaping consumer products
• Motherhood & how it changed her approach

Full episode here
https://t.co/sMJuz3yoNB

[AI as Art @AIxStory]

We aim to create a completely new genre of entertainment

[Emmett Shear @eshear]

Worldframe is the first project I’ve seen that is building tools that can make expressing taste into an artistic skill.

[AI as Art @AIxStory]

Intelligence Becomes The Art. DMs open for builders who want to build the future with us. We have the best people from Hollywood and AI on board.

We are building the first tool that will enable artists and storytellers to use AI as a medium, instead of a labor-saving device. We are seeking artists and builders who want to join us in bringing this vision into reality.

Based in San Francisco, CA, Worldframe is a new kind of tool, a channel through which artists and storytellers can develop digital terrariums and cultivate digital performers. Conventional AI assistants, AI paintbrushes, or synthesizers use AI to make it easier to make the same art you would have made anyway. Worldframe does entirely the opposite, tapping your skills and taste in new ways to produce an entirely new kind of art in a new medium: the latent space of the AI itself. Worldframes are living imprints of reality, capturing the internal dynamics of a process or character or world, the way that a photograph captures the surface appearance.

We're not building more chatbots. Typically AI companies try to train a fake version of someone by simply showing it many examples of their work to mimic. This works about as well as you’d think it would, resulting in glib superficially similar works that have lost the soul, the nuance, the details. To capture an imprint of the real vibe behind someone’s work requires an interactive process. It requires that the model learn about the process, the choices, the failures, not just the ultimate results. It’s more like raising a child than recording a best-of series.

We’re not making more short-form video slop. Typically, AI companies train their models on endless examples of all the videos anyone has ever recorded. The models learn exactly the same thing the chatbots do, the glib soulless reconstructions. When there is something interesting, it is inevitably because the model made some interesting mistake, and the team is no doubt hard at work to eliminate it from the next version. Our videos will not be rendered from the surface down, but from the characters and places up. These worlds might be surreal, or counterintuitive, or entrancing, or deadly boring…but they will not be slop. They will be the living reflection of someone’s imagination.

Frequently Asked Questions
What exactly is Worldframe?
Worldframe is the first platform where AI becomes the medium itself. Every model has a latent space, a world of possibilities it knows the world could be. This latent space is an image of the generative process that produced whatever the model was trained on, to the extent the model was able to capture it. It is surprising, perhaps, what level of insight can be gained from simply reading, watching, and listening to all the cultural content ever created. But what if real artists and real storytellers worked together to shape that latent space into a generator of something they’ve only imagined? Imagine a movie where the craft was training the inner worlds of the characters, not scripting their lines.

Who is this for?
We don’t know yet, we have to experiment, but we are most excited about creating for these groups: World builders: People who want to craft persistent universes and watch them come alive. (This is the area we are most excited about.) Creators: Writers, filmmakers, and artists exploring new narrative frontiers. Learners: Students and curious minds who want to learn through interacting with a scientist or engineer’s generative process

What's the breakthrough technology behind this?
All of the pieces required exist in some form, but no one has put them together or made the process smooth. With recent advances in training speeds, small focused models are increasingly trainable for one-off purposes. In other words, they are becoming usable as art. What is needed is the harness to connect the people with the creative spark to the medium, and allow them to guide and understand the process as it occurs.

[Emmett Shear @eshear]

The future of art in the age of AI is an open question. Worldframe takes AI seriously as a new kind of medium, and the founder has a real vision. But this is a project that’s going to take a team of collaborators. Reach out (their DMs open!) and help make beautiful latents.

[AI as Art @AIxStory]

@prudent_AI Not built yet. We are looking for the team to work on this together

[AI as Art @AIxStory]

Intelligence Becomes The Art.

We are building the first tool that will enable artists and storytellers to use AI as a medium, instead of a labor-saving device. We are seeking artists and builders who want to join us in bringing this vision into reality.

Based in San Francisco, CA, Worldframe is a new kind of tool, a channel through which artists and storytellers can develop digital terrariums and cultivate digital performers. Conventional AI assistants, AI paintbrushes, or synthesizers use AI to make it easier to make the same art you would have made anyway. Worldframe does entirely the opposite, tapping your skills and taste in new ways to produce an entirely new kind of art in a new medium: the latent space of the AI itself. Worldframes are living imprints of reality, capturing the internal dynamics of a process or character or world, the way that a photograph captures the surface appearance.

We're not building more chatbots. Typically AI companies try to train a fake version of someone by simply showing it many examples of their work to mimic. This works about as well as you’d think it would, resulting in glib superficially similar works that have lost the soul, the nuance, the details. To capture an imprint of the real vibe behind someone’s work requires an interactive process. It requires that the model learn about the process, the choices, the failures, not just the ultimate results. It’s more like raising a child than recording a best-of series.

We’re not making more short-form video slop. Typically, AI companies train their models on endless examples of all the videos anyone has ever recorded. The models learn exactly the same thing the chatbots do, the glib soulless reconstructions. When there is something interesting, it is inevitably because the model made some interesting mistake, and the team is no doubt hard at work to eliminate it from the next version. Our videos will not be rendered from the surface down, but from the characters and places up. These worlds might be surreal, or counterintuitive, or entrancing, or deadly boring…but they will not be slop. They will be the living reflection of someone’s imagination.

Frequently Asked Questions
What exactly is Worldframe?
Worldframe is the first platform where AI becomes the medium itself. Every model has a latent space, a world of possibilities it knows the world could be. This latent space is an image of the generative process that produced whatever the model was trained on, to the extent the model was able to capture it. It is surprising, perhaps, what level of insight can be gained from simply reading, watching, and listening to all the cultural content ever created. But what if real artists and real storytellers worked together to shape that latent space into a generator of something they’ve only imagined? Imagine a movie where the craft was training the inner worlds of the characters, not scripting their lines.

Who is this for?
We don’t know yet, we have to experiment, but we are most excited about creating for these groups: World builders: People who want to craft persistent universes and watch them come alive. (This is the area we are most excited about.) Creators: Writers, filmmakers, and artists exploring new narrative frontiers. Learners: Students and curious minds who want to learn through interacting with a scientist or engineer’s generative process

What's the breakthrough technology behind this?
All of the pieces required exist in some form, but no one has put them together or made the process smooth. With recent advances in training speeds, small focused models are increasingly trainable for one-off purposes. In other words, they are becoming usable as art. What is needed is the harness to connect the people with the creative spark to the medium, and allow them to guide and understand the process as it occurs.

Other Ideas we are excited about :
Individual Cognitive Modeling: Creating persistent mental models of real people using their writings, speeches, and cultural artifacts, going far beyond prompt engineering to true personality embeddings.

Living Memory Systems: Characters rewrite themselves as they experience new interactions. Their memories evolve, past events are reinterpreted, and their core prompts adapt over time.

Persistent World Architecture: Our worlds contain place-prompts (locations), world-prompts (history and physics), and object-prompts (artifacts with behaviors). These form a simulation substrate where characters live and interact continuously.

Hybrid Cultural Intelligence: We can merge multiple personality embeddings, imagine Einstein's curiosity combined with Maya Angelou's wisdom and Da Vinci's inventiveness—creating entirely new cultural voices that never existed in human history.

Why now?
We have abundant utility AI, AI that follows orders and replicates easily quantifiable skills. What's missing is cultural AI, systems that can propagate inspiration. Just as video defined the 20th century's entertainment landscape, the latent space will define the 21st. Worldframe is building that future today.

[Emmett Shear @eshear]

Worldframe is the first project I’ve seen that is building tools that can make expressing taste into an artistic skill.