Ad-Lib.io, a Smartly.io company

The easy way for big brand marketers to produce and optimise relevant ad creative at scale, bridging creating with digital media.

[Ad-Lib.io, a Smartly.io company @AdLib_io]

ICYMI last week @AdLib_io launched the next generation of its award winning creative management platform, Personalize 2.0! 🚀

Learn about all the enhancements: https://t.co/By5rF84OwS

[Ad-Lib.io, a Smartly.io company @AdLib_io]

We conducted a survey w/ WBR of 50 major brands and multi-brand retailers headquartered in the UK with advertising budgets greater than $25M to uncover major pinpoints in the creative process.

Download here: https://t.co/KtvTrFHcux

[Ad-Lib.io, a Smartly.io company @AdLib_io]

🔥🔥Big news today📢📢❗️

@AdLib_io is now becoming @smartlyio!

Get all the details: https://t.co/iPC4X3cYuS

[Ad-Lib.io, a Smartly.io company @AdLib_io]

In part four of our “Engaging Creative” series, we dig into the reasons behind why faces make ads more successful.

Impact of faces, why are they so special😄

How do entropy and faces work together🧐

Should you consider the “memorability” of your ads🤨

https://t.co/Q5kzkng9c3

[Ad-Lib.io, a Smartly.io company @AdLib_io]

@HouseofHerrera knows the only thing more difficult than walking the runway in the fashion industry is driving quality traffic to your website in a cost effective way. Read how our partnership changed that.

Read more: https://t.co/v6NZAUgPLg

[MarTech Series @MarTechSeries]

Brands Capitalize on Creative With Advances in the https://t.co/BoTaPQReFi Platform https://t.co/5tUDDimty9 @AdLib_io #martech #marketing #Technology #AdLibio

[Ad-Lib.io, a Smartly.io company @AdLib_io]

What’s relevant in financial markets changes every second. So, to stand out @IGcom knew it needed an automated solution to execute their creative ideas featuring hyper-relevant messaging across markets quickly.

Read more: https://t.co/n0jd4i3J2e

[Ad-Lib.io, a Smartly.io company @AdLib_io]

What an honor! Congratulations @Nestle_IDN 🥇

Get all the details: https://t.co/MTaWmqsbMm

[The Drum @TheDrum]

🔢Data, Data,Data!! Has it ever been more important? 🏆 Congratulations to @AdLib_io and @Nestle_IDN our winners in the Data Category.
#Data #TheDrumAwards #Marketing

[Smartly.io @smartlyio]

Congrats to @Deliveroo on being named one of the winners of the 2022 #CampaignTechAwards for their Location-Based Proximity Marketing Campaign 🎉

@CTechAwards @AdLib_io

[Ad-Lib.io, a Smartly.io company @AdLib_io]

Deliveroo took home the top prize for Location-Based Proximity Marketing Campaign of the Year at this year's Campaign Tech Awards, with assistance from https://t.co/5BrE9CMxiF, a https://t.co/dmpNZhoHAR company. 🥇

Read more:https://t.co/mzo5DeQ4Ht

[Ad-Lib.io, a Smartly.io company @AdLib_io]

Keen to experiment with new campaign types like Google’s powerful new Performance Max, but unsure how to get started?

Look no further. Adding new formats to your media mix is easy with https://t.co/5BrE9CMxiF.

Read more: https://t.co/HlH4niHT3q

[Ad-Lib.io, a Smartly.io company @AdLib_io]

@etisalat turned to @AdLib_io to aid in the creation of a dynamic creative optimization strategy.

Focused on:

Harnessing data-driven insights to optimize results 📈
Connecting consumers with their ideal products 📲
Encouraging engagement 🚀

Read more: https://t.co/TIkoFn6Wc2

[Ad-Lib.io, a Smartly.io company @AdLib_io]

72% of advertisers say their creative branding assets get rejected diminished or lost during activation. Collaboration on creative development & automated tools for improving the speed @ which they can adapt ads to different channels is imperative.

https://t.co/wfJfeX7aPj

[Ad-Lib.io, a Smartly.io company @AdLib_io]

Thanks for being such an excellent host! 👏

[Programmatic Pioneers @programmaticwbr]

That’s a wrap! The Programmatic Pioneers summit has drawn to a close. It was brilliant to see the programmatic & media leaders from Europe’s top brands all together under one roof. We hope you learned a lot, met some new faces and had a great time!
#PPS #programmatic

[Programmatic Pioneers @programmaticwbr]

The summit has kicked off by @AdLib_io’s Chairperson Oli Marlow Thomas! We’re excited to see what the next two days at #PPS will hold!

[Ad-Lib.io, a Smartly.io company @AdLib_io]

Talk about reinventing the wheel…77% of advertisers say they often build creative assets from scratch when personalizing campaigns to audiences and regions?

And that’s not their only challenge.

Read our survey: https://t.co/gKLdFGGMZ1

[Ad-Lib.io, a Smartly.io company @AdLib_io]

Hey, we know that guy!

[Programmatic Pioneers @programmaticwbr]

The summit has kicked off by @AdLib_io’s Chairperson Oli Marlow Thomas! We’re excited to see what the next two days at #PPS will hold!

[Ad-Lib.io, a Smartly.io company @AdLib_io]

WBR Insights & @AdLib_io recently conducted a survey of 100 enterprise advertisers @ brands with advertising budgets greater than $50M uncovering major opportunities and challenges in campaign activation.

Want to get all the specifics download our guide: https://t.co/AGTRV5c0FY

[Ad-Lib.io, a Smartly.io company @AdLib_io]

@AdLib_io is beyond thrilled to be named a finalist at @TheDrumAwards under the "Most Effective use of Data or Insights" category for our work with @Nestle 🎉
Read More: https://t.co/4F7KYA08oX

[Ad-Lib.io, a Smartly.io company @AdLib_io]

Programmatic Pioneers is next week. Be sure to stop by our booth, but more importantly be there bright and early day 1 to catch our very own Oli Marlow Thomas emceeing!

Tickets: https://t.co/uz3cgD0aRu