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25. The Importance Of Exercise
The mortality gap between a smoker and non-smoker: 40%.
The mortality gap between the bottom 25% of exercise fitness and top 2%: 400%
The best marketing minds of their generation created anti-smoking ads -- where are the pro exercise ads?
• When it comes to new media, faces & personalities are outranking brands.
• Branding in marketing started in the 1500's.
• Meanwhile, human facial recognition dates millions of years - which is why there's such a power law to individual creators.
2. The Rise Of Negative Media
Since 2010, the media massively increased headlines that use fear, anger, disgust, and sadness.
It has also decreased articles of neutrality and joy.
It's no surprise that few media outlets are covering this meta point.
But the truth is- money has *nothing* to do with being 'deflationary'.
Achieving base-money means society has given you the right to dilute everyone else's wealth-
Because that's exactly what seignorage does!
Thinking that adopting NgU ponzinomics leads to money is a dead end.
Hypothesis: Just like how search-engine optimization (SEO) became a thing. "AI data retrieval optimization" will also become a thing - i.e. "What can I do on the internet to make sure AI algorithms mentions my company in their responses to users."
Hope you enjoyed that :)
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