Ecommerce is a race 🏁
Is your upsell strategy keeping up?
Introducing AI Smart Funnels 🎉
🤖 AI handles the testing
💼 You handle the growth
📈 Brands are seeing up to a 40% lift in revenue per visitor
Ready to outsmart your upsells?
Update: we killed $2 MILLION+ in ARR...
...on purpose.
Let me explain.
A few weeks ago, @Aftersell launched Earn & Save.
The idea is simple:
As Rokt Thanks creates more value for merchants, Aftersell gets cheaper.
Dollar for dollar.
If you earn $1 from Rokt Thanks, you keep it.
Then we match it with $1 off your Aftersell bill.
Earn $500 from Rokt Thanks?
You get paid $500.
Your Aftersell bill drops by $500.
Earn more than your subscription costs?
Your Aftersell subscription goes to $0.
That means you get paid for Rokt Thanks AND run Aftersell for free.
This is not a short-term promo.
It’s the direction software is going.
The best software should:
1. Pay for itself
2. Align with the value it creates
3. Eventually become free to use
We’re pushing HARD toward #3.
Our goal is simple:
Aftersell should be free for as many merchants as possible.
We’re already $2 MILLION+ ARR into that bet.
Millions more to go.
Woke up to 10+ texts from the team...
@Shopify featured @Aftersell in their Enterprise Growth Toolkit!
Really cool moment.
Enterprise growth has been a huge focus for us over the last 12 months.
Not just “does the app work?”
But can it support bigger brands, more complex teams, and way more customization?
We’ve been investing in...
• Strategies: API-first triggers for more targeting control.
• Cart JSX: fully custom cart builder powering brands like Grüns & GOAT Foods.
• Order Browser V2: better monitoring, data visibility, and easier debugging.
• PPU flexibility: super customizable post-purchase flows. 50%+ of DR brands on Shopify use us.
• Rokt Thanks: real ML powering truly relevant third-party offers.
The goal is simple:
Every time a brand gets bigger, @Aftersell should get more useful, not more limiting.
Proud to see our team’s relentless grind recognized.
Really appreciate the shoutout @Shopify!
Most ecom operators have NO IDEA whether their funnel is elite.
We’re changing that.
Aftersell Insights will benchmark your funnel against 100,000+ brands, show where you rank, and tell you exactly what to improve next.
Comment “Aftersell” and I’ll DM you an early sneak peek.
ANNOUNCEMENT: Rokt has just paid out over $1 BILLION to brands.
Rokt is a money printing button: Click enable and add up to 10% more profit.
RT + comment "Rokt" and I'll send you a FREE Profit Gap Agent.
We just killed $1M+ in ARR on purpose.
@Aftersell can now be 100% free for merchants using Rokt Thanks. Every $1 you earn offsets your bill until it hits $0.
Why would we do this?
AI 3x'd our dev velocity the last 2 months.
Building software is getting radically cheaper. If we're not passing that on to merchants, someone else will.
SaaS pricing is shifting: less for access, more aligned to value.
We're going there first.
And eventually, Aftersell will be free for all.
Quarterly upgrades are absolutely PRINTING on post purchase upsells.
We’re seeing double digit take rates on average.
The fastest growing subscription brands are already running this play.
We (@aftersell) also just launched native integrations with @SkioHQ, @LoopEngine, and @getrecharge, so it’s dead simple to set up.
If you offer a subscription, A/B test this against your current funnel.
🛒 Introducing Multicart by UpCart 🛒
Before today: every store had exactly one cart configuration, always live. Any change went live instantly. No staging, no preview, no safe way to iterate.
Now: create unlimited draft carts, preview before publishing, switch in one click.
How it works:
1. Create a new draft cart and name it
2. Customize design, upsells, rewards, settings
3. Preview on your live storefront
4. Publish when ready—your current live cart is automatically saved as a draft
Nothing is ever lost. Full control.
Day 1 of @shoptalk and we’re officially live in Las Vegas 👋
The @aftersell team is set up at booth #MM-410 and ready for a few days of great conversations with brands and partners!
We’re here talking all things ecommerce – from customer experience and personalization to new ways brands are thinking about growth and monetization.
If you’re at Mandalay Bay, stop by, say hello, and grab some goodies and prizes 🎁
Come meet the team, let’s make it a great week!
Most impulse purchases don’t fail because the shopper loses interest.
They fail because of friction.
To unpack how brands can capture these high-intent moments – especially as acquisition costs climb – @aftersell partnered with @tapcart_app on the 2026 Mobile Trends Report.
The takeaway?
When the post-purchase experience is thoughtful, not transactional, impulse behavior becomes far more predictable.
Relevant offers. Well-timed upgrades. Complementary products that actually make sense.
That’s where growth teams are finding incremental revenue – without chasing more traffic or leaning on deeper discounts.
If you’re thinking about how to turn fleeting intent into something more durable, this is worth a read.
Explore the Impulse Economy insights 👇
https://t.co/OFBIMWJG1g
Your checkout shouldn’t just convert — it should maximize every order.
We’ve rolled out several new ways to help Shopify brands optimize checkout, increase AOV, and build trust at the final step of the purchase journey.
Here’s what’s new: