The brands that last don’t just sell products. They build worlds people want to be part of.
That’s what stood out to me in my conversation with Rebecca Hessel Cohen, founder of LoveShackFancy. We talked about how she took one bridesmaid dress and turned it into a brand with real cultural staying power through immersive retail, collaborations, community, and a clear creative point of view. It’s a great conversation on what it takes to scale a brand without losing the magic that made people fall in love with it in the first place.
🎙️ Watch the latest episode of More to Say: https://t.co/ZrJCuKiCY4
48 hours in NYC for meetings 🗽🚕🍎 and a few looks I loved along the way. Sharing a few favorites from the trip here, and you can find all of them on my LTK: https://t.co/af2NWTFuZf
Hot take I shared recently on @urn:li:organization:27024877: follower count is a vanity metric.
It’s a signal of past relevance, not current opportunity. The real shift is that social platforms now distribute content based on interest, not just who someone follows. That can feel unsettling for creators, but it also means more opportunity than ever if you know how to turn discovery into audience retention.
The store you love, powered by the people you trust.
LTK built the infrastructure powering @Target's new creator ambassador program.
One of the largest retailers in the world is now choosing LTK to power how it works with creators, bringing discovery, content, and commerce into one place.
Your Target runs just got an upgrade, with curated finds, styled looks by the creators you trust.
The judges are here. 👏
Meet the panel deciding who takes home nearly $300,000 at The Pitch — Wednesday, April 29 at @ToyotaMusicFac.
Thank you @AmberVenzBox, @mahiritakai, @luminous_cheri, Kit Collins & Scott Mueller for joining us!
Presented by @goldmansachs · Powered by @pncbank
🎟️ https://t.co/0vofziylu7
Social innovation only works when bold ideas get real support behind them.
That’s why I keep coming back to @UnitedWayDallas The Pitch. For many years, I’ve had the chance to be part of this program, and every time, it reminds me what’s possible when you invest in people who are building solutions for their communities. This year, I’ll be back on the judging panel, helping decide which bold ideas receive the funding and support to scale.
This is the only program I know that’s truly leveling up social entrepreneurs. It doesn’t just celebrate big ideas onstage, it pairs them with capital, mentorship, and a platform so they can go build what their communities actually need.
I’ve personally been a beneficiary of that work. United Way was one of the first organizations to invest in Cherry, the on-demand nail company we built that was later acquired by Glamsquad. That early backing opened my eyes to both the need and the opportunity here in Dallas and to what can happen when someone is willing to bet on a founder and their vision.
Join us at The Pitch on Wednesday, April 29 at 5pm at Toyota Music Factory. Get your tickets here: https://t.co/xmODWMdbdN
Fifteen years ago, I was a blogger sharing products I loved online. When there was no way to earn from those recommendations, I built what became LTK so creators everywhere could turn influence into real businesses.
Grateful to join @YahooFinance and @joshuahlipton to talk about that journey, how creator-led retail has grown into a global economy, and why building the right infrastructure for creators still matters just as much today as it did on day one.
For this year’s Aspen Summit, my suitcase brought a little Texas with it: western-inspired looks, layers of fringe, and pieces that felt right at home in the mountains while still feeling fresh for spring.
Before every trip, I pull screenshots of each piece into a slideshow. It helps me see what I have and keeps me from overpacking.
See how it all came together and shop every Aspen look on my @shopLTK 🛍️: https://t.co/MfyAbteaEO
Some milestones feel even sweeter when you’ve watched the dream take shape in real time. Celebrating my longtime friend @marylawlesslee as she officially brings Nēmah to @Target is one of those full-circle moments. We’ve been talking about this vision for years, and seeing her brand on shelves at a national retailer is a testament to her persistence and the care that she’s poured into every detail.
You can shop Nēmah and my look from the event on my @shopLTK here: https://t.co/9FhodL5UFJ
Creator marketing is set to 10x.
But the infrastructure hasn’t kept up.
Fragmented tools don’t scale.
The next phase belongs to platforms that bring it all together—brands + creators, in one place.
That’s what we’re building at @shopLTK.
I share more on the @creatorupload podcast.
Listen here: https://t.co/DLfCCWhCOt
Trust is the currency of the creator economy.
On the latest episode of More to Say, Blake Evin Rayfield shares an early lesson in her journey. She accepted a brand deal for a product she did not truly believe in.
Her audience noticed immediately.
We’re thrilled to celebrate our friend @AmberVenzBox on being named to @Inc's 2026 Female Founders 500 🎉
From judging @unitedwaydallas’ The Pitch to championing opportunities for women, her impact inspires. We’re so proud! 💙
Read more: https://t.co/oB1kQ7wImx
#FemaleFounders #UnitedWay #WomenInBusiness
Today we’re launching something that meets the C-suite’s need for speed, scale and efficiency in creator marketing.
Thank you @Digiday for sharing the news - https://t.co/e5dd84GhwT
Creator collaborations, without the friction. 🤝
Introducing Quick Collabs, a new feature inside the LTK Brand Platform that lets brands activate creators in minutes.
✔️ Flat-fee offers
✔️ Clear requirements
✔️ Faster payments
✔️ Full creator creative control
For brands, it’s the fastest way to launch creator campaigns and respond to culture in real time.
For creators, it’s a simpler way to collaborate and get paid within days!
Blake Evin Rayfield had six months to prove herself.
She turned that pressure into opportunity. In just one month, she tripled her income and built a playbook that drives continuous growth. 📈
During NYFW, I saw down with Blake to chat about her blueprint for breakout growth, including how she leveraged creator-led commerce, a unique content formula, and relentless focus to get results fast.
Check out our full conversation – https://t.co/VaRUYZ6w3X
Big founder moment ✨👏
Our Co-Founder, @AmberVenzBox has been named to @Inc 2026 #FemaleFounders500, recognizing the women shaping the future of business.
Amber pioneered the industry that turned influence into a global economy.
Today, LTK is the leading creator-led social platform driving $6B in annual retail sales across 44M+ monthly users and 8,000+ retail partners worldwide.
Last week at SoCom, I had the chance to talk about something that is top of mind for creators right now: as AI changes how content is discovered, how do creators stay compensated?
At @shopLTK, we make sure creators are credited and paid no matter where their content appears. Success for creators is built into everything we do.
Influencer affiliate platform LTK is gradually rolling out a new chatbot to help users shop and discover content from creators. https://t.co/Dy0DaE4oDW
Discovery just got an upgrade.
Meet LTK AI, a chatbot built into the LTK app that helps you find what to wear, style, pack, or try next through real creator content.
LTK AI adds a conversational layer to discovery, helping you explore recommendations across everything you’re into, grounded in real-world context and creator guidance.
Real posts. Real creators. Real inspiration.
Update your app to try LTK AI today 🔍✨
https://t.co/NO78wvRslw