I refuse to tell self-serving marketing stories.
Luckily my team at @Nominal_io agrees. So we focus on the engineers and the badass work they are doing every day.
Jackie at Pratt Miller Motorsports, is the first of these stories.
Marketers, allow yourself to tell better stories!
@davetron It would be way cooler if the promo art cards were better designed. The fact that China can get an AA Rengar from a NN pack and the rest of the world gets a silly Centered text Lee Sin is a huge bummer.
A competitor lands a WSJ feature. The board wants to know why their founder wasn't featured.
So you pitch. You grind. You land the article, the podcast, the placement.
It evaporates. Any comms pros surprised?
The founders who turn media moments into something real already had an audience waiting. They'd been showing up, sharing opinions, building readers one post at a time. When the coverage landed, there was somewhere for it to go.
If you want the media hits to stick, build the voice first.
@LSXYZ9 The fact that playing Leblanc is giving you this type of reaction weirdly fits into her personality and lore. It's wild that playing this deck can manipulate your opponent but also the driver.