Axon by AppLovin

Profitable advertising made simple

[Axon by AppLovin @AxonAdsManager]

What actually happens when a major DTC brand bets on a new performance channel?

Home Chef is one of the most recognized meal kit brands in the US, and their paid media manager is going live to share how they’re scaling on Axon.

In this live webinar, you’ll get real learnings from someone hands-on the account and walk away with practical tips you can actually apply to your own brand.

DTC founders, media buyers, performance marketers. This one’s for you.

Register here: https://t.co/kIM2VDvtkm

[Rafael Vivas @rfvivas]

My favorite part of this job isn't helping the biggest brands. It's helping founders like Lorenzo.

Self-funded. Zero employees. An Italian founder with nothing but grit and conviction.

He started on @AxonAdsManager 5 weeks ago.

Stories like this remind me why I do what I do.

[Rafael Vivas @rfvivas]

@AxonAdsManager Some people may have noticed the "2026 TW Case Study" in the image. Lorenzo came to us through our partnership with @triplewhale.

If you're a Triple Whale merchant, you can activate @AxonAdsManager in one click and start for free:

https://t.co/NyuKWGGbWG

[Ezra Firestone @ezrafirestone]

We collab’d w/ @AxonAdsManager and created a free Axon ads training!

If you run ads on the Internet, you definitely want to check this out!

Get it for free here:
https://t.co/YhL4n4kY0S

@pephufen

[Axon by AppLovin @AxonAdsManager]

@andrewfoxwell DM sent!

[Rafael Vivas @rfvivas]

The median purchaser on @AxonAdsManager sees 8 distinct ads before making their first DTC purchase.

If you're running fewer than 8 creatives, you're putting yourself at a massive disadvantage.

The really crazy part? That's nowhere near how many the top advertisers run.

[Axon by AppLovin @AxonAdsManager]

@daveamsterdam20 @scalesurfer_ Send us a DM!

[ScaleSurfer @scalesurfer_]

0 -> 8K per day on Axon only for this new brand, highest NCRoas of all platforms 97%NVP. And then they say @AxonAdsManager doesn't scale, another real life example, matter of time before we'll match meta spend🏃

[Rafael Vivas @rfvivas]

How to create 12 creative sets with 330 creatives on @AxonAdsManager in minutes.

https://t.co/dZxUHT95Yj

[Rafael Vivas @rfvivas]

81% of spend on @AxonAdsManager goes toward videos longer than 30 seconds

Why?: Because Axon gives advertisers something rare: guaranteed attention.

Savvy advertisers use that attention to tell a more complete story, educate audiences about their products, and ultimately drive more sales.

[Common Thread Collective @CommnThreadCo]

We just ran four months of AppLovin incrementality tests across multiple brands.

Discovery campaigns are averaging 284% incrementality. Even excluding the outlier, it's sitting at 190%.

For context, prospecting campaigns on the same platform benchmark around 120%.

If you're running an 8-figure brand and looking for truly incremental customer acquisition, AppLovin Discovery is the channel to test right now.

New episode breaks down exactly how we're running it.

https://t.co/zZlg4xhAyQ

[Rafael Vivas @rfvivas]

BREAKING NEWS: Mobile gaming traffic is incremental.

[Axon by AppLovin @AxonAdsManager]

Ready to start advertising on Axon?

We're hosting a free live training on May 28th at 1PM EST.

We'll cover campaign setup, winning creative formats, and real case studies.

Everything you need to hit the ground running.
Register here: https://t.co/J7dbuaF429

[Bar Bruhis @Bbruhis]

This is WHOLESOME AF

1 - great proof point that Boostcous customers do live on mobile games

2 - that we need to double down on the GLP1 angles. More to come there!

[Axon by AppLovin @AxonAdsManager]

Tomorrow.

There's still time to sign up. 👇

[Axon by AppLovin @AxonAdsManager]

Next Thursday, @ezrafirestone and @pephufen are teaching the Axon playbook live.

They’ll cover everything you need to know:

‣ How to set up your first campaign
‣ The creative formats winning right now
‣ Real case studies with actual numbers

One hour, totally free. Sign up here: https://t.co/VfYqFrdYT6

[Axon by AppLovin @AxonAdsManager]

Next Thursday, @ezrafirestone and @pephufen are teaching the Axon playbook live.

They’ll cover everything you need to know:

‣ How to set up your first campaign
‣ The creative formats winning right now
‣ Real case studies with actual numbers

One hour, totally free. Sign up here: https://t.co/VfYqFrdYT6

[Axon by AppLovin @AxonAdsManager]

@rfvivas

[Rafael Vivas @rfvivas]

Are you really sure your ideal customer is not a mobile gamer?