Dallas McLaughlin

Digital #Marketing in #Tempe | #SEO | #PPC | Blog:

[Dallas McLaughlin @BossDJay]

The creed of the sociopathic obsessive compulsive digital marketer are my nine “laws” of decision making, negotiating and implementation for the extreme creative talents of the modern day #digital #marketer.

#marketing #advertising #digitalmarketing #seochat #ppcchat

[Dallas McLaughlin @BossDJay]

@BizNasty2point0 rocking the Angus suit on @NHL_On_TNT

[Dallas McLaughlin @BossDJay]

@BuckyBeeman https://t.co/8pmt75sY03

[Dallas McLaughlin @BossDJay]

I’m really excited about #IGTV and the opportunity it offers. I just put out my first episode on 4 questions businesses need to ask their #marketing #agency. It’s easy to hide fees in the margins when it comes to #ppc and #programmatic for example.

[Dallas McLaughlin @BossDJay]

The irony is not lost on me in the mountain of emails I'm getting asking if my business is #GDPR compliant... that I never opted in to receive.

[Dallas McLaughlin @BossDJay]

Very cool article by @SomeSecretJake. Definitely something I've struggled with trying to measure driving distance to physical locations.
"Analyzing the AdWords Distance Report | @ppchero https://t.co/xuPXvBRUVg"

[Dallas McLaughlin @BossDJay]

I'm bullish on the SSL industry and anyone selling certificates right about now... ha!
"Google's Chrome browser to drop secure label for all HTTPS sites - #SEOChat https://t.co/SBWelWGaok"

[Dallas McLaughlin @BossDJay]

Some of this stuff is easy to take for granted, but if you're newer to #PPC, then there is some good information in this concise list.
"Hidden PPC traffic killers https://t.co/jaltOKYRHO"

[Dallas McLaughlin @BossDJay]

Should I be this excited? Hopefully clients will understand the move away from rigid, highly scrutinized and "client approved" ad copy. #ppcchat
"Google AdWords new responsive search ads can show 3 headlines" https://t.co/Mm41YDI9jE

[Dallas McLaughlin @BossDJay]

Still longer than last week, but not as long as in December... ha. Thanks for the clarity! "Google confirms it shortened search results snippets after expanding them last December" - @sengineland https://t.co/0XWoWSzk3l

[Dallas McLaughlin @BossDJay]

@JLFaverio It’s definitely out of date and could use an updated site exclusion list. But the general idea still works. You might just need to review your actual traffic and add on any suspicious domains.

[Dallas McLaughlin @BossDJay]

Google plays down talk of headwinds as revenue climbs 26% to hit $31bn https://t.co/RIUaIlOhNR

[Dallas McLaughlin @BossDJay]

'There's a momentum to it': The Kanye West guide to social media - @Digiday https://t.co/52WrfnGqQd

[Dallas McLaughlin @BossDJay]

'The agencies move slow': Confessions of a digital studio exec - Digiday https://t.co/TMnh3eW9iU

[Dallas McLaughlin @BossDJay]

Google's mobile-first indexing has set sail. Are you on board? 5 SEO essentials - Search Engine Land https://t.co/IRNWTk3LBk

[Dallas McLaughlin @BossDJay]

The 40-point SEO checklist for startups - Search Engine Land https://t.co/rl2tqgjmre

[Dallas McLaughlin @BossDJay]

Kind of a "duh" title, but definitely the truth. Voice an entirely new vehicle to deliver your brand message complete with it's own invisible interface and consumer behaviors.
"Voice agents and interfaces will require many new marketing strategies https://t.co/dMARjHXHFI"

[Dallas McLaughlin @BossDJay]

I'd also be curious to know if this is a side effect of brands taking the time to invest in review management, also investing more time in other campaign areas.
"Study: Responding to reviews can improve paid-search conversion rates - Search Engine Land https://t.co/qbDqmxw1zj"

[Dallas McLaughlin @BossDJay]

Schema is one of those things I'm just oddly fascinated with and I honestly can't tell why...
"4 underutilized #schema markup opportunities that impact #SEO - @sengineland https://t.co/zXM9C47vkK

[Dallas McLaughlin @BossDJay]

Third-party verifiability of all data, captured, advertised to and reported on, is essential to the long term health of the #media and #advertising industry.
"Media Rating Council Gives Facebook Accreditation for Ad Impressions" https://t.co/YNYulFfl0w