brent silacci

[brent silacci @BrentSilacci]

Learn how #DTC & #PerformanceMarketers reach new audiences and drive brand growth with TV advertising via @Effectv #EffectvEmp https://t.co/Lfnoo4rhIQ

[brent silacci @BrentSilacci]

Comcast NBCUniversal was just recognized as one of the top five Best Workplaces for Parents. Proud to be part of a company that supports parents and families' wellbeing! https://t.co/lC2gltHlR2 #EffectvEmp https://t.co/bY3T3xd1kD

[brent silacci @BrentSilacci]

Expanding network counts in campaigns is more important than ever today as consumers fragment across viewing endpoints. #EffectvEmp https://t.co/3jXwy94JvQ

[brent silacci @BrentSilacci]

With so many layoffs hitting the news, I am here to support anyone in my network that's been impacted. I'll start by sharing a link to all the open jobs at @ComcastAd. Can I introduce you to anyone else in my network? #EffectvEmp https://t.co/ssQJpfBL7D

[brent silacci @BrentSilacci]

TV calls for a more nuanced approach to #programmatic advertising-- it’s just one hop away from doing a direct deal, which agencies are already used to. Read more about @Effectv GM Pooja Midha's perspective in this interview with @adexchanger #EffectvEmp https://t.co/A9QI8iCjFF

[brent silacci @BrentSilacci]

At @Effectv, we help businesses find potential customers. Whether you’re looking to reach furniture shoppers, fashionistas, or any of 300+ other targetable audience segments, we help you #FindYourUniqueAudience #EffectvEmp https://t.co/gcRsLKk0NG

[brent silacci @BrentSilacci]

F.A.S.T. viewership has more than doubled over the past year (’21 to ’22), and today, 6 out of 10 households with connected TVs (CTV) are using F.A.S.T. services. Learn more about one of the fastest growing streaming platforms in our new guide. #EffectvEmp https://t.co/UzmOLWaj2N

[brent silacci @BrentSilacci]

Top takeaways concerning video advertising from #CannesLions2022 to help the industry navigate the fast-moving currents ahead, from @FreeWheel general manager Mark McKee. #EffectvEmp https://t.co/hqTRg9zQcp

[brent silacci @BrentSilacci]

Proud to be part of @Effectv and the team that's redefining the TV advertising industry. Visit our website to learn more about our amazing opportunities: https://t.co/IS6gnzUIqb #EffectvEmp https://t.co/02yJVCyD4l

[brent silacci @BrentSilacci]

.@ComcastAd has an answer to the question buyers have been grappling with since the advent of ad-supported streaming: how much money should be spent on streaming? Read more. #EffectvEmp https://t.co/qd3QRozWwG

[brent silacci @BrentSilacci]

Get your copy of the brand new @ComcastAd Report which provides key insights for modern marketers on how to better optimize TV and streaming advertising. #EffectvEmp https://t.co/jjjDHSNKRa

[brent silacci @BrentSilacci]

.@Effectv conducted a study to help marketers better understand how different types of commercial creatives affected viewer response. Learn how a data-informed approach to campaign creative can positively impact your campaigns. #EffectvEmp https://t.co/XQluV4DlLM

[brent silacci @BrentSilacci]

A year ago, @Comcast set a goal to be carbon neutral by 2035 in Scope 1 and 2 emissions across our global operations. Here's the progress so far. #EffectvEmp https://t.co/GU26S2ZuRn

[brent silacci @BrentSilacci]

Sports content is a valuable medium for reaching viewers, and advertising during games can help you reach the right audiences. To learn more, @Effectv analyzed sports and cross-platform ad exposure over a 12-month period. Read our findings. #EffectvEmp https://t.co/WRoBiD1cfH

[brent silacci @BrentSilacci]

Insights & data fuel the way in which #TVadvertising is planned and bought. Our latest #TVviewership Report provides an ongoing benchmark to help marketers use TV’s reach & precision to be more effective in delivering results than ever before. #EffectvEmp https://t.co/zY5lxD4igc

[brent silacci @BrentSilacci]

LinkedIn recognizes @Comcast as one of the top companies to work for in 2022, noting the prioritization of career growth and development among our employees through various benefits. #LinkedInTopCompanies #EffectvEmp https://t.co/NAHhKutNXM

[brent silacci @BrentSilacci]

Marketers must engage buyers with an understanding of their challenges, inform them in a way that resonates, persuade them there’s more good stuff to come, and then invite them to act. Learn more about the modern buyer's journey from @Effectv. #EffectvEmp https://t.co/2NZxehkE18

[brent silacci @BrentSilacci]

Think Gen Z only watches short-form video? Think again. #EffectvEmp https://t.co/uJloxPJVZo

[brent silacci @BrentSilacci]

Studies show that consumers want to see more authentic diversity in advertising. Brands can make an impact and lead with purpose by authentically highlighting diversity, equity and inclusion in their campaigns. #EffectvEmp https://t.co/oajaIptdx7

[brent silacci @BrentSilacci]

There’s a lot for interested students to learn about the TV and media industry. The @FWCouncil recently asked industry leaders for their perspective on the industry landscape and guidance for future leaders. #EffectvEmp https://t.co/s7pv1lr3gA